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Month: September 2006

Facebook User Uproar

Posted on September 8, 2006

Facebooklogo_2OPW — Sep 7 — Facebook added an RSS feed that informs members when their friends’ pages are updated, e.g. when they add new photos and join new groups. ~500,000 of Facebook’s 9 million users were peeved enough to petition the company to do away with the new feature. Founder, Mark Zuckerberg, thinks the protesters are reacting irrationally. "Nothing you do is being broadcast," he wrote. "Rather, it is being shared with people who care about what you do–your friends."  But this ignores the reality of how members actually use the sites. Obviously, many users feel that quietly adding a new friend’s picture to a profile is different from announcing that they’ve added that picture.

Mark Brooks: Friendster sends out periodic notifications highlighting when my friends have added new pictures.  That’s the main notification feature most users would want. 

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MySpace to Sell Music and Challenge iTunes

Posted on September 7, 2006

Myspace_19MARKETING VOX — Sep 5 — MySpace will be selling music starting this fall, allowing bands and labels, no matter their size, to sell songs online at whatever price they wish. MySpace is partnering with Snocap, a tech firm founded by Napster creator Shawn Fanning.

The full article was originally published at Marketing Vox, but is no longer available.

Mark Brooks: This will add fuel to the fire for MySpace's ferocious growth rates. MySpace is massively successful because they hit the 'connectors' (see Tipping Point) at their point of most passion, their love for music.

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FTC Fines Xanga $1 Million

Posted on September 7, 2006

MSNBC — Sep 6 — Social networking site Xanga will pay $1 million — the largest penalty ever issued for violations of the Children’s Online Privacy Protection Act — for allowing the creation of 1.7 million accounts by users who submitted birthdays indicating they were under 13, without getting their parent’s consent. Collecting personal information from anyone under 13 without parental consent is a violation of the children’s protection act, or COPPA, which was passed by Congress in 1998. 

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Mobile Dating Takes Off

Posted on September 7, 2006

CELLULAR NEWS — Sep 6 — Approximately 13% of US online dating users currently access dating services from their mobile phone, says a new report from visiongain. Mobile operators offering such services benefit by increasing mobile data usage, reducing churn and better customer segmentation. SeeMeTV, from Hutchison's 3UK, allows users to upload video content from their mobile phone and download other users' clips. The service, provided by Yospace, generates over one million video downloads per month.

The full article was originally published at Cellular News, but is no longer available.

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Comscore’s Canadian Internet Dating Rankings

Posted on September 6, 2006

ComscoreOPW — Sep 6 — The July Comscore rankings for internet dating sites is in. Lavalife and PlentyofFish hold on to their #1 and #2 spots, while Spark Networks, Tickle's LoveHappens and TRUE each bounce up two places to #3, #5 and #9. Yahoo Personals moves up one spot to #8 and Match moves down one spot to #11. – Mark Brooks

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August 2006 Hitwise Rankings for USA

Posted on September 6, 2006

Hitwise_logoOPW — Sep 6 — This month Yahoo Personals takes it's #1 spot back from TRUE. Singlesnet moves up one spot to #4 bumping eHarmony to #5.  How does Singlesnet get away with saying they are 100% free and then charging users? PlentyofFish remains in 6th spot. American Singles leaps back into the charts taking 10th spot. Will Spark Networks keep this up or is this just an advertising spurt for their anchor internet dating property. Hotornot moves up one spot to #12. Just where is Hotornot bringing reeling in it's traffic from? Anyone seen their banners anywhere? LoveAccess is back in the charts at #14, bumping Cupid to 16th spot. – Mark Brooks 

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Online Match-Making with Virtual Dates

Posted on September 5, 2006

MnortonHBS WK — Aug 28 — Users of online dating sites often struggle to find love because the sites themselves make it more difficult than it needs to be. Enter 'Virtual Dates,' an online ice-breaker application from Jeana Frost of Boston University, Michael Norton of HBS, and Dan Ariely of MIT. Technology influences the tone and trajectory of relationships. The interface of online dating sites should be improved to help people filter better. "People spent hours and hours and hours a week online to generate one cup of coffee with one person. That's not a very good system," says Norton. What's more, users often found that the person they were meeting for the first time was not what they had expected. Virtual Dates: After two people find what looks like a good match, the couple meets over their computers for a five-minute Virtual Date ice-breaker that allows two people to communicate in real time using colors, words, and images. Couples may pick up more cues about each other than they would through a chat client. Online dating is not in the end so fundamentally different from regular dating, adds Norton. "It's the people who think it will be quite different from their regular experiences who end up being the most disappointed. FULL ARTICLE @ HBSWK

Mark Brooks: I met Professor Ariely in 2004 in Boston. He and his PhD students have performed some significant research with dating sites  to come to these conclusions. Dating sites should also consider introducing online games to help singles interact in different ways.

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Former Spark Exec. Joins Mobile Games and Entertainment Company

Posted on September 5, 2006

PR NEWSWIRE — Sep 5 — Yovav Meydad, former Chief of Product Management at Spark Networks, joined the ZIM’s  Advisory Board. Meydad was also formerly the Director of the ICQ Wireless Accounts Management Group. ZIM is a mobile entertainment and mobile application company which publishes and licenses mobile content, products and services. ZIM offers games, chat, dating and mobile streaming services.

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God’s MySpace: MyChurch.org

Posted on September 1, 2006

Social_networkCNET NEWS — Sep 1 — Unlike the beautiful and highly interactive Faces.com social network, MyChurch is more like Facebook — it lets you go deep into a particular community, rather than broadcasting yourself to the world. Churches can pay extra for additional bandwidth, storage, and services. Users can invite all their MySpace contacts with one click, co-founder Joe Suh told me. What about MyMosque or MySynagogue? Suh has no immediate plans to reach out to other religions, but there are companies, like Simpatico Networks, that build social networks for different religious groups. PeopleAggregator lets any group set up its own online community. Also Alstrasoft, Small World Labs, SocialPlatform, and Sparta Social Networks.

The full article was originally published at CNet News, but is no longer available.

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University Plans Psych Study of Social Networks

Posted on September 1, 2006

YouthUNITED PRESS INT. — Sep 1 — Researchers at USF plan to conduct a study on the psychosocial effects of Internet social networks on youth. Suicide is the third most common cause of death among those 15 to 24. The team hopes that understanding how young people communicate about suicide online could help build prevention initiatives. FULL ARTICLE @ PHYSORG

Mark Brooks: …and hopefully if social networks contribute or allay kids motivation to commit suicide. I’ll contact them and see if I can get more info on this study.

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