Month: February 2010

SILICON BEACH – Feb 19 – One of the topics at the iDate 2010 conference descended on Miami Beach last month was protection against scammers. Identity theft is ridiculously easy. iovation is a pioneer in managing online fraud and abuse. "The fraudsters posts a profile, usually to attract women," says Max Anhoury, VP of sales and marketing at iovation. "They build confidence. They'll use a stolen credit card to upgrade their membership level. They'll use the same card to send flowers or jewelry. And then typically there's a story about how they've been abandoned and need money wired." By examining devices — the computers from which fraudsters generate profiles — Iovation can detect when something is amiss. Once a computer is re-identified, the same schmuck who is trying to get money out of a lonely heart somewhere might have a difficult time pulling a scam elsewhere online. Iovation also works with other industries, such as e-retail and financial services. "In the last 90 days, we have identified 67,588 different instances of spam, over 30,000 scams and solicitations, over 13,000 profile misrepresentations, and over 5,000 cases of identity mining and phishing." FULL ARTICLE @ MIAMI NEW TIMES

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