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Month: December 2010

Unhappy Nordic Married Women Turn To VictoriaMilan

Posted on December 27, 2010

Victoriamilan logo OREBROGUIDEN – Dec 27 – Women looking for an affair through dating sites feel lonely and are missing the passion in the relationships they have, according to a survey by VictoriaMilan, a Nordic dating site for people who are in relationships and looking for a flirt. VictoriaMilan surveyed ~10 000 pre-registered members during their two-week launch period. 30% of women said they were looking for a long-term relationship, while 25% were only interested in a flirt to spice up their current relationship.

The full article was originally published at Orebroguiden, but is no longer available.

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Dating Sites Try Adaptive Matchmaking

Posted on December 27, 2010

Online_dating keyboard2 TECHNOLOGY REVIEW – Dec 27 – ~40M Americans are members of dating sites and in China the number has grown to 140M. Matching up millions of members is a major technological challenge. Joseph Essas, VP of technology for eHarmony, has developed a new matching algorithms based on Yahoo's system for targeting ads to specific users who have revealed preferences and behaviors over time. Adaptive algorithms are a powerful tool because what people say they want and how they actually behave are different things. "We can piece things together without having to ask you," says Sam Yagan, CEO of OKCupid, a free online dating site.  New techniques are based not on questionnaires but on other kinds of "recommendation engines," like those used by Netflix and Amazon, says Gavin Potter, CTO of IntroAnalytics, a company that develops software for both e-commerce and dating sites. PlentyofFish is asking members who leave the site whether they entered a relationship with another member. This information is added to the company's predictive model, which also includes information from personality tests and user behavior. FULL ARTICLE @ TECHNOLOGY REVIEW

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It Has Been A Tough Year For Marriage

Posted on December 27, 2010

Wedding rings TALLAHASSEE – Dec 27 – According to a new research report by the Pew Research Center, ~39% of adults say marriage is becoming obsolete, up from 28% in 1978. At the same time, child-bearing and cohabitation are rising dramatically among young people. The benefits of marriage have been exhaustively researched. Healthy marriage has a positive impact on men, women and children in every leading social indicator. Married people are happier, healthier, wealthier, better-educated and have better sex lives. Healthy marriages are good for economic development and reduce crime. Children in married households are less likely to be poor, suffer abuse, experience depression or be involved in risky behaviors, and more likely to do well in school.

The full article was originally published at Tallahassee, but is no longer available.

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Thanks To Our Sponsors

Posted on December 26, 2010

Opw sponsors December 10

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Facebook Friends In Search Of Romance Drive Dating App Growth

Posted on December 23, 2010

Areyouinterested logo BLOOMEBERG – Dec 23 – With the growing popularity of social networks, people turning to apps such as Snap's AreYouInterested. AreYouInterested.com is adding ~50K users a day, compared with the 20K new daily users Match.com reports. AreYouInterested.com is now the largest Facebook dating app, with ~13M average monthly users. Its popularity may cut into the growth of Match and eHarmony, whose Facebook programs have 72,712 and 8,607 average monthly users respectively. Snap had $3.9M in revenue in the first nine months, up 65%. One reason dating apps on Facebook are popular is that they give romance-seekers insight into potential partners through the social network's existing information, according to Darrell Lerner, Snap’s co-founder.

The full article was originally published at Bloomberg, but is no longer available.

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Ross Williams: How Dating Turned up the Ideal Business Model

Posted on December 23, 2010

Ross williams money week MONEY WEEK – Dec 23 – In 1999 Ross Wiliams began to design and build websites for small firms based around Plymouth University. His firm, Rawnet, grew fast and he took on his first employee while still at university and in a couple of years he had 20 staff. The only problem with the business was that "it wasn't profitable". Rawnet had annual sales of £2M, but was "living from project to project". So in 2003, he decided to set up a dating website. He had to finance the new site, Singles365.com, with credit cards. He decided to make the software program that Singles365.com used available to competitors – for a price. The service, Whitelabeldating.com, was "a platform for brands and individuals to power their own dating sites". Global Personals – the holding company for his dating services – was soon making more than Rawnet. Williams sold his controlling stake in Rawnet to a senior employee and decided to concentrate on dating. In the last three years more than 5,000 online dating sites around the world have partnered with Global Personals. Global Personals now employs 80 staff and generates annual sales of £20M.

See full article at Money Week

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Skout Now Available On The AppStore

Posted on December 22, 2010

Skout logo AMERICAN CONSUMER NEWS – Dec 22 - Skout is now available from the App Store and has made Apple’s Top 300 iPad/iPod appls list. The app was last released on Feb 09 '09 and sells for free.

The full article was originally published at American Consumer News, but is no longer available.

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Match.com Boss: “There’s No Recession In Love”

Posted on December 21, 2010
Greg blatt matchcom CEOm FAST COMPANY – Dec 21 - Earlier this month, Barry Diller announced that he would be stepping down from the CEO position at IAC. Taking his place is Greg Blatt, who helmed Match.com for the last two years. Blatt succeeded in growing Match.com. Its Q3 revenue is up 25% YOY, and Match subscriptions are up 30%. 
Q: How did you manage to grow Match.com, particularly in a climate as miserable as this one?
A: We’ve been really improving the product. We’ve invested tons in growth. We spend money on marketing to make sure people are coming in, and we spend an incredible amount on product development. 
Q: You’re a former mergers and acquisitions lawyer. At Match, you added 28 brands. What’s the secret to identifying a good acquisition?
A: I’m a big fan of acquisitions in areas where you already have a competence. You need to make sure those companies have a market. 
Q: What would you tell students who were trying to decide what industry to go into? What would you tell them about online dating?
A: First, it is a dramatically underpenetrated area. Second, you really change people’s lives with Match.com and other services. The success stories and feedback we get from our customers when they meet somebody special is a benefit that doesn’t exist in 98% of the other opportunities out there. And finally, technology is fundamentally changing this whole experience. 
Q: You worked under both Martha Stewart and Barry Diller. What did you learn about leadership from them?
A: I learned that passion and conviction are two of the most important tools of success, and yet they both need to be tempered by listening. 

Q: You’re single. Do you use Match?
A: I have used Match. It was hard to do while I was the CEO of Match because it led to a very bizarre interchange, once on the date. They’d ask, “What do you do?” And I’d say, “I’m the CEO of Match.”
FULL ARTICLE @ FAST COMPANY

See all posts on Match.com

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iovation Named Finalist In Online Dating Industry Awards

Posted on December 20, 2010

Idate awards logo BUSINESS WIRE – Dec 20 – iovation, the Device Reputation Authority protecting online businesses from fraud and abuse, has been named a Finalist for Best New Technology at the Annual Online Dating Industry Awards. This award recognizes the best individual technology created by a vendor for dating and matchmaking sites. Voting for the 2011 Internet Dating Industry Awards is open to the public until January 4, 2011, at idateawards.com. FULL ARTICLE @ INSURANCE NEWS NET

Mark Brooks: You can find the line up finalists here.

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Background Checks

Posted on December 20, 2010

Mymatchchecker logo NY TIMES – Dec 18 - New York and New Jersey have begun regulating Internet dating sites. A law that takes effect this month in New York State, the Internet Dating Safety Act, requires sites to post common-sense safety tips, like “meet in a public place." In New Jersey, dating sites with a membership fee have to inform users whether they do criminal background checks. Whether it is possible to effectively screen people and make sites more truthful is unclear. "Background checks might lead daters to think everyone they encounter on the sites is safe", said Mandy Ginsberg, GM of Match.com. “What we want to do is provide some degree of safety,” said Robert Buchholz, founder of MyMatchChecker.com, a site that enables people to request background checks on anyone they have met on a dating site. The basic background search costs $9.95. Mobile phone apps, such as ValiMate, aim to make background checks as quick and easy as ordering a pizza. FULL ARTICLE @ NY TIMES

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