OPW – Dec 2 – In case you hadn't noticed, there are now over 60 speakers on the iDate Las Vegas agenda. See the agenda. It's at Harrah's Las Vegas this year, and runs on the tail of the Affiliate Summit.
On Wednesday 16th January there's a pre-conference session. I'm
doing a 3 hour session on Internet Dating Business Strategy, and there's
a full day session on Business Models for Matchmaking with some of the
top matchmakers in the USA.
Then in the afternoon choose from the Dating Factory Partners
Pre-conference, Advanced iDating and mDating Marketing, or Dating
Affiliate Marketing Methods. Then, at 5:45pm there's a buyers and
sellers session for investors and owners of dating sites. And that's
just the optional pre-conference. The main events starts Thursday.
Please try to fly in early enough to attend the Wednesday evening cocktail party at some point between 8pm to 11pm.
Thursday
highlights include a session by the FTC, a speed networking session
(that I'll be running) and CEO therapy sessions with various interesting
iDating startups. Julie Spira is running a live focus group. There's a
session on Unique Traffic Generation Methods by Lead Wrench, and
sessions with speakers from FriendFinder, Google, a super-affiliate, and
the illustrious David Wygant who has done amazing work with content
marketing.
This is the strongest iDate yet. Marc Lesnick is at
his best ever. I'll run a review of the Friday agenda and go into a
bit more detail on a future post. But you can
check the agenda out here.
Sign up and we'll see you there. – Mark and Irena Brooks
VENTURE VILLAGE – Nov 28 – eDarling just opened a physical shopfront. The company went live in 2009 as a clone of eHarmony and now claims 13M users across 16 markets, most recently Chile and Mexico. It expects to break even for the first time this year. The new space in West Berlin will house trained consultants offering two levels of support. Basic customer service will be free. A premium service will pair customers with a personal matchmaker, who will search for possible matches, suggest them to the client and even make first contact. The test run in Berlin will prove whether it’s worth opening similar spaces in other cities or countries.