Month: March 2019
Tinder Offers Up to $1M in Free Ads to Nonprofits
SWIPE LIFE – Mar 13 – Tinder we'll be offering up to $1M in in-app advertising to worthy nonprofits. These ads will appear in front of millions of Tinder users and provide companies with the opportunity to donate and volunteer. In honor of International Women's Day, Tinder launched ads from its first partner, She's the First, an organization dedicated to fighting gender inequality through education. Previously, Tinder donated ~$20K to She's The First as part of #FundHerCause campaign.
BharatMatrimony Rolls Out a New Safety Feature for Women
OPW – Mar 13 – On Women's Day, BharatMatrimony launched 'SecureConnect', a new calling feature that enables women to receive calls from male members, who have a premium membership, without revealing their contact number.
Momo Predicts Big Growth in Eastern Markets for Its Dating App Tantan
KR ASIA – Mar 14 – The founder and CEO of Chinese location-based social app Momo, Tang Yan, said the company will pursue opportunities in overseas markets for its dating app Tantan. Momo acquired Tantan last May in a $735M cash and stock swap deal. Tantan is one of the top ten social apps on Android in Nepal, Singapore, Indonesia, and the Philippines, with ~10M installs. Tantan had 3.9M paying users in the Q4 2018.
by Song Jingli
See full article at KrASIA
Bumble Is Launching a Podcast to Help People Unsubscribe From Negativity
STANDARD.CO.UK – Mar 14 – Bumble's new show Unsubscribe is about empowering its listeners to remove the negative things in their lives. It is hosted by the app's international VP of marketing and communications, Louise Troen, and mental health and body activist Jada Sezer. Produced by Sony 4th Floor Creative Group, each episode will feature conversations with different guests about being mindful of the effects of our emotions and practices.
A Brief History of Online Dating
BLOOMBERG – Mar 13 – In 1959 computer scientists used a five ton computer and it took three weeks for couples to be matched. Now it' just a momentary swipe of a finger. And did you know that YouTube started as a dating site? This is the brief history of online dating. (Video by Abigail Morgan, Leila Hussain. Graphics by Christian Capestany)
Scruff Is Launching a Live Trivia Quiz Show
THE VERGE – Mar 13 – Scruff, a gay dating app, is launching a new live quiz show, called Hosting, that'll live inside the app. There will be a $500 prize for each game, and participants can browse who else is playing and either "woof" at them, which is like a Facebook Poke, or "favorite" them, which adds them to a list of people they might want to revisit. Every show takes place at 9PM ET, and is available in North America. There are three rounds with 10 questions each. Players have 10 seconds to answer each question. Scruff has committed to being an ad-free platform, so it says there won't be ads during the quiz show.
Dating App Features That Users Want to See
ASKMEN – Mar 13 – 28% of the 1,045 surveyed in AskMen survey chose statistics on how their profile is performing as their most wanted feature. 20% would like to see automatic suggestions for first dates, followed by to see who else your match is chatting with (14%) and how to tell who has blocked you (14%).
Got News?
OPW – Mar 13 – We protect sources. We're looking for insider news and tips. Got something interesting? We will not share your contact information with anyone. We respect embargoes, and we absolutely will honor your privacy. Send your news directly at tips@onlinepersonalswatch.com.
Internet Dating Jobs Listing Update – March 2019
OPW – Mar 12 – The new Internet dating jobs listing is live on the Internet Dating Jobs blog.
Below see a couple of this month's most interesting offers:
Match Group
VP, Product
Meetic
Media Acquisition Director
Online Buddies
Chief Operating Officer
POF
VP of Marketing
RubyLife.com
Director, Digital Sales
The League
Creative Director
Tinder
Director, Internal Communications
To see more open positions go here.
Do you have an idating industry job offer which is not included? Please, send it to petra@courtlandbrooks.com and we will add it to the list.