FORBES – Feb 24 – Vardanyan became a shareholder in iris Dating (NYC) which is powered by AI. "I understand that if by 2030 45% of Europeans are single, and if we see that people live another 30-40 years longer and at the same time many of them do not have a second half, then loneliness becomes one of the most important elements of the future world," Ruben reasoned.
iris Dating uses AI to understand the visual preferences of each user. AI determines what is interesting to a particular person and finds the photo which the user will like. On dating apps women like 3-5% of male profiles. On iris, girls like 30%. The service has selfie verification, and a reliability rating. Growth Director Daniel Mori is on the team and was VP Marketing at Zoosk for 5 years.
Mark Brooks (of Courtland Brooks) says "AI is most useful when we can see if people are successful in relationships. But this is difficult to do because users remove dating apps when they decide to end their online dating, which usually means they are happy or unhappy. Typically, we don't know the exact cause, and the AI isn't getting the most optimal information." He estimates that it will cost $400,000 to develop a scalable, world-class dating application.
