Month: September 2021
Match and Bumble Should Benefit From Apple Decision
THE STREET – Match Group and Bumble should benefit from the court ruling last week that Apple can no longer prevent apps from offering direct payment options, says Cowen analyst John Blackledge. Match spent ~$500M in app store payments in 2020, or just under 80% of cost of revenue, he said. He estimates that 75% of these fees went to Apple. "If we assume that 50% of Match's iOS customers will opt to pay via credit card on the Match website (with a 3% take for payment processing), Match could generate an additional $295M in 2022 Ebitda, a 19% increase vs. our current estimate of $1.58B," he wrote. Bumble would see 2022 Ebitda rise by $88M.
Internet Dating Jobs Listing Update – September 2021
OPW – The new Internet dating jobs listing is live on the Internet Dating Jobs blog.
Below see a couple of this month's most interesting offers:
Bumble
VP, Growth Marketing
CoffeeMeetsBagel
VP of Marketing, Asia
Dil Mil
VP Product
Lovoo
Chief Product Officer
Match Group
VP, Product
Reflex Media
VP of Finance
The League
VP Marketing
Twoo (Massive Media)
VP Community – Ablo
To see more open positions go here.
Do you have an idating industry job offer which is not included? Please, send it to tips@onlinepersonalswatch.com and we will add it to the list.
So Syncd Dating App Nears Six-figure Revenue
EXPRESS.CO.UK – Sisters Jessica and Louella Alderson launched So Syncd, a new dating app promising to help people find true love through personality type matching and has since seen 100K users and ~ 1K couples find love, collecting a few marriages and six-figure revenue along the way. So Syncd uses the Myers-Briggs test to match potential couples by weighing up their strengths and weaknesses to create a "perfect complementary couple".
Ireland’s Lisdoonvarna Matchmaking Festival Is Headed to Spain
IRISH CENTRAL – The world-famous Lisdoonvarna matchmaking festival is heading abroad for the first time to Spain. The long-running festival, which is Europe's biggest singles event, is being held in a small coastal town of Cabo Roig in the Alicante region between the 19th and 26th of October.
Yu-kai Chou – Using Gamification to Influence User Behaviors
OPW – The integration of gaming elements, either explicitly or implicitly, is a powerful way to engage with users and motivate their behaviors. Yu-kai Chou, Founding Partner and Chief Creation Officer of The Octalysis Group, is a leading expert in gamification. He is also the author of Actionable Gamification: Beyond Points, Badges, and Leaderboards. Chou created the Octalysis Framework to describe the eight components of gamification: epic meaning, accomplishment, empowerment, ownership, social influence, scarcity, unpredictability, and avoidance. These are the core drives that influence user behavior. Yu-kai Chou provides a detailed explanation of gamification in the latest video in the LTR Conference series.
LTR stands for Love, Technology, Relationships and the online conference covers the Internet dating and Online Social Communities space. It is for members of IDEA and OSCA.
The June LTR was kindly sponsored by RealMe, vPaaS by The Meet Group & Courtland Brooks.
Apple Prohibited From Blocking Outside Payment in Epic Ruling
TECH CRUNCH – A judge this morning issued a ruling in California's Epic Games v. Apple case, siding with the Fortnite maker on the topic of third-party payments. Effectively, Apple cannot prohibit developers from adding links for alternative payments beyond Apple's App Store-based monetization. The ruling notes:
- Apple… are permanently restrained…from prohibiting developers from…including…external links, or other calls to action that direct customers to purchasing mechanisms, in addition to In-App Purchasing….
- Also, in S.Korea, a new law forced Apple & Google to allow developers to use their own third-party payment systems.
- Apple will have to adjust its rules. It could choose to require apps to include Apple's own in-app payments option as an option, for example.
by Brian Heater & Sarah Perez
See full article at Tech Crunch
Mark Brooks: This is huge news for dating and social apps of course. Apple will surely appeal, but hopefully this judgement will stand and consumers will be able to enjoy more payment options, albeit at the cost of some inconvenience. Hopefully Apple and Google will be compelled to become more competitve in this new reality. What do you think? Please comment below.
WhiteLabelDating.com Reaches 1M Views Milestone on ‘Video Stories’ Feature
PR NEWSWIRE – Dating SaaS platform, WhiteLabelDating.com, reached 1M video story views following the launch of their new 'Instagram-like' feature in late August 2021. Traditional dating profiles tend to only highlight a user's most polished photos and can hide the unfiltered personalities of members. Using video stories, White Label Dating has given users the opportunity to communicate more openly and to authentically share their true selves.
Renate Nyborg Is the New CEO of Tinder
TECH CRUNCH – Ten days after Apollo Global completed its acquisition of Yahoo (formerly Verizon Media) from Verizon for $5B, it has appointed Jim Lanzone, the current CEO of Tinder (for 14 months) as the new CEO of Yahoo. Renate Nyborg, Tinder's head of EMEA, is taking the CEO role at Tinder. Nyborg is young but has a long track record in tech, at Headspace, Apple (subscriptions & developer relations), and building her own startups. Her connection to Tinder is personal. "I swiped right on my husband and it changed my life…. We are building the most fun, inclusive, safest place for singles to connect… We're…raising the bar for the industry."
Bumble Founder Whitney Wolfe Herd: “We Need to Stop Giving People Responsibilities Based on Gender”
VOGUE –
Q: Ms. Wolfe Herd, this year you were the youngest woman to ever list a company on the stock exchange. What does this label mean to you?
Whitney Wolfe Herd: When you consider that there have been hundreds of IPOs led by men my age, this seems rather daunting. There are so many incredible women out there who are much more talented than me. And the fact that I have that title just goes to show how difficult it is to do it.
Q: In your opinion, what are the crucial things that need to change?
A: I think we need to stop giving people responsibilities based on gender.
Q: How can family and career be reconciled in your company?
A: We allow our employees to work within schedules that suit their families – not just women, but men too, after all, feminism is about us all.
Q: And what has to be done so that more women get into the tech industry?
A: We have to start with education. We need to encourage more women to get into STEM subjects.
Q: Which of your professional successes are you particularly proud of?
A: Every day it has been my drive to ensure that we create a safer, more equitable online experience that will hopefully also steer offline behavior in a positive direction. We achieved that. We even helped pass a law!
Q: Is there anything that you are dying to learn?
A: Loads of things! I want to learn more languages. I want to learn how to write code. I want to learn meditation. I think the moment you have nothing more to learn, life is over.