February 23, 2024 – Online Personals Watch

Tinder’s New CEO: ‘We Have Dropped the Ball’ on Women’s Experiences

Posted on February 23, 2024

FORTUNE MAGAZINE – Faye Iosotaluno, the new CEO of Tinder, acknowledges the need for urgency and speed in addressing challenges facing the dating app. Tinder, responsible for over half of Match Group's $3.4B annual revenue, has seen a 5% drop in paid users YOY in 2023. The app faces competition for relevance, especially with Gen Z users seeking alternatives to the traditional "swipe" feature. Additionally, Tinder is dealing with a lawsuit accusing it of turning users into "addicts" for profit, which the company denies. Iosotaluno, who has been with Match since 2017 and served as Tinder's COO, aims to drive high-quality paying users and revenue in 2024. She acknowledges that Tinder has "dropped the ball" on women's experiences and envisions a product that prioritizes users' best interests.

by Emma Hinchliffe & Joseph Abrams
See full article at Fortune Magazine

See the top news on Tinder

New Jersey Settles With Bumble Over Misrepresentation of Background Screening Policies

Posted on February 23, 2024

NJBIZ – New Jersey has reached a settlement with Bumble, requiring the dating app to pay $315K and revise its business practices. The investigation revealed that Bumble and Badoo inaccurately represented or failed to disclose their criminal background screening policies, violating the New Jersey Consumer Fraud Act and Internet Dating Safety Act. Under the settlement, Bumble must accurately disclose its background screening policies, specify whether individuals with criminal backgrounds can access the services to communicate with New Jersey users, and provide details and caveats regarding the background screenings. Bumble will also update its disclosures on its websites and apps and inform existing New Jersey users of these changes through email and pop-up notifications.

by Matthew Fazelpoor
See full article at NJBiz

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Matrimony.com Launches MeraLuv, a Dating App for Indian Americans

Posted on February 23, 2024

AFAQS – Matrimony.com has introduced MeraLuv, a new dating app for Indian Americans, offering a three-month free subscription with full app functionality starting Mar 7, 2024. The app aims to address the needs of the growing Indian diaspora in the US, providing a platform for users to connect with potential partners who share similar values and aspirations without the pressure of immediate marriage. MeraLuv emphasizes safety and privacy, with verified profiles and features like voice notes and chat for communication.