Instagram Emerges as the New Dating Hub Amid Swipe Fatigue
Posted on September 23, 2024
BUSINESS INSIDER – Instagram is increasingly being used for dating as users grow tired of traditional dating apps. People are flirting by viewing and liking each other's Stories, sliding into DMs, and curating their profiles to attract attention. Influencers like Serena Kerrigan have built dating communities on Instagram, where connecting feels more personal than on apps like Tinder or Bumble. Meta is aware of this trend and is enhancing Instagram's features, such as Story comments and Notes, to make flirting and dating easier on the platform.
