PR NEWSWIRE – Match Group's dating apps, BLK, Chispa, Upward, and Yuzu, have integrated Qloo's Cultural AI to create more personalized user experiences. Qloo is an AI platform that maps people's tastes in music, film, travel, and more, helping dating apps recommend matches based on shared cultural interests rather than just looks or location. The new feature lets users add interactive interests to their profiles, each with a short description. Early results show it's working: Yuzu users who added interests saw a 70% increase in Likes. The integration supports Affinity Apps' mission to build dating profiles around personality and individuality, not just proximity.
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Summarized by the Courtland Brooks team