SHERWOOD – Grindr CEO George Arison is pushing the app beyond dating by adding AI features and side businesses. New tools include Wingman, which recommends matches users wouldn’t normally see, a revamped Discover tab to explore people outside one’s area, and Insights, which highlights details about profiles that aren’t immediately obvious. All will be opt-in and bundled into a new, higher-priced subscription tier by 2026. At the same time, Grindr launched Woodwork, a telehealth service starting with ED medication, with plans to expand into wellness, travel, and local discovery. About 20% of Grindr’s code is already AI-written, and Arison is running these projects like lean startups. Despite ups and downs on Wall Street, Grindr’s stock has risen ~30% in the past year, far ahead of Match and Bumble.
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