QUEERTY – Blued launched in 2012 and rapidly surpassed Grindr to become the world’s largest gay dating app by user count. Founded by former police officer Ma Baoli, the app expanded beyond dating into social networking and HIV-related public health services, became publicly listed, and reached a multimillion-dollar valuation. Beginning in 2021, a broader LGBTQ+ crackdown under Xi Jinping led to increased censorship of queer platforms. In late 2025, Blued and its youth-focused sister app Finka were removed from app stores in mainland China and remain unavailable as of early 2026, with users awaiting a possible return. Chinese writer Yi-Ling Liu documents Blued’s rise and subsequent censorship in her book The Wall Dancers.