WIRED – Feeld is a dating app originally created for people interested in non-traditional relationships, including kink, polyamory, and alternative sexual communities. Launched in 2014 as 3nder, the platform has expanded rapidly, with membership growing 368% between 2021 and 2025. As the app has grown, its user base has broadened beyond its original niche, bringing in more mainstream daters. In response to this evolution, Feeld is launching a new in-app feature called Reflections, a 30-minute self-discovery survey with 165 prompts that evaluates users’ desires, boundaries, and relationship preferences. The company says the tool is intended to help users better understand their relationship styles and improve matching within the platform.