FOX NEWS — Feb 8 — Online dating is 10 years old. But the days of paying to find a match may be a thing of the past if you believe one couple who met online and started their own dating service.
The full article was originally published at Fox Orlando, but is no longer available.
TIME — Jan 19 — HonestyOnline takes the lie out of online. "It's an extra layer of protection to determine if a guy is Jack the Ripper with three wives," said William Bollinger, EVP National Background Data, a database used by HonestyOnline. At iDate 2007, vendors demonstrate ways to meet, court, virtual date and even marry without ever leaving home. OmniDate can place you in a virtual restaurant with an animated date. On Mobilove, I scrolled through profiles and sent text messages. Already 500,000 Americans have posted their pictures and mini profiles on their cell phones, and users are growing by 20% every month, according to Mobilove VP Nils Knagenhjelm. Thanks to Vumber you can get many numbers with only one phone. If the person dialing one of the numbers turns out to be a less than desirable caller, poof! the number disappears with a few keystrokes. "You can vanish without a trace," said Geoff Schneider, Vumber's EVP. Plenty of Fish, with 400,000 hits a day, was created by Markus Frind, who still runs it out of his apartment. He figured out people essentially exaggerate on profile answers. He follows a more sensible creed: actions speak louder than words. For example, Susie says she wants a solid, stable man who earns $100,000-plus but keeps clicking on profiles of muscle-bound bad boys. Plenty of Fish makes sure she meets plenty of underemployed weightlifters, and some of the stable ones she ignores. "People don't even realize we do this. They just know they are getting results," said Frind. Chris Walker is experimenting with behavioral matchmaking. An early innovator, he started in the 1960s with punch card computer dating. After years of matching people, he now focuses on how people choose to spend their time. "The personal touch still blows away everything else out there," says Paul Falzone, CEO of The Right One and Together, an old-school matchmaking dating service.
The full article was originally published at Time, but is no longer available.
TIME — Jan 19 — HonestyOnline takes the lie out of online. "It's an extra layer of protection to determine if a guy is Jack the Ripper with three wives," said William Bollinger, EVP National Background Data, a database used by HonestyOnline. At iDate 2007, vendors demonstrate ways to meet, court, virtual date and even marry without ever leaving home. OmniDate can place you in a virtual restaurant with an animated date. On Mobilove, I scrolled through profiles and sent text messages. Already 500,000 Americans have posted their pictures and mini profiles on their cell phones, and users are growing by 20% every month, according to Mobilove VP Nils Knagenhjelm. Thanks to Vumber you can get many numbers with only one phone. If the person dialing one of the numbers turns out to be a less than desirable caller, poof! the number disappears with a few keystrokes. "You can vanish without a trace," said Geoff Schneider, Vumber's EVP. Plenty of Fish, with 400,000 hits a day, was created by Markus Frind, who still runs it out of his apartment. He figured out people essentially exaggerate on profile answers. He follows a more sensible creed: actions speak louder than words. For example, Susie says she wants a solid, stable man who earns $100,000-plus but keeps clicking on profiles of muscle-bound bad boys. Plenty of Fish makes sure she meets plenty of underemployed weightlifters, and some of the stable ones she ignores. "People don't even realize we do this. They just know they are getting results," said Frind. Chris Walker is experimenting with behavioral matchmaking. An early innovator, he started in the 1960s with punch card computer dating. After years of matching people, he now focuses on how people choose to spend their time. "The personal touch still blows away everything else out there," says Paul Falzone, CEO of The Right One and Together, an old-school matchmaking dating service.
The full article was originally published at Time, but is no longer available.
MIAMI HERALD — Jan 16 — The online dating industry needs to start stealing tricks from younger and nimbler websites. That seemed to be the message floating through the hallways at iDate, the annual conference of the Internet dating industry. 350 participants were at the iDate (and Social Networking Conference). Dating sites (think Yahoo Personals and Match.com) are seeing users poached by social networking sites. While those sites are not specifically designed to find a date, that is how they are being used, said Michael Jones, CEO of Userplane. ''Traditional online dating sites are feeling the pinch,'' he said. Of the Top 10 dating sites in the United States, seven saw a declining number of unique visitors throughout 2006, according to Nielsen//NetRatings. At the same time MySpace overtook Yahoo as the world's busiest website. But the poison is the antidote, said Jones. By stealing pickup lines from social networking competitors — such as allowing users to link to their MySpace profile or upload slide-shows from sites such as Flicker and Rockyou — the industry can woo back admirers. Just a few years ago, anyone with a server, a black book and the verve could launch an online dating site, said Mark Brooks, the publisher of Online Personals Watch. Now the market is crowded and competitive, and the only hope for newcomers is to generate heaps of buzz and tap unexplored niches. Or, as Brooks sums it up: "Word of mouth marketing and differentiate — or die.'' Date.com CEO Meir Strahlberg said he didn't see any need for a radical reinvention to keep up with the MySpaces of the world.
Mark Brooks: iDate2007 was hands down the best internet dating conference yet. I felt there was more energy at this conference than last year. The halls were full of top level business schmoozing. The Royal Palm Hotel was more expensive but far more comfortable than last year. Worth the extra, and the location was perfect. It was walking distance to the convention center, and right on the beach. The convention center was a higher standard venue in many ways but we need to change the room orientation next year. Wide rooms work better than long rooms. The keynote presentations were packed out and the multi track system worked well. However, next year it would be great to have a distinct social networking track and a distinct internet dating track. That would encourage greater SNS participation and 500+ attendees. I think 75% of the attendees were dating focused this year. We'll see more social networking interest at the July conference in California. Your comments please…
MIAMI HERALD — Jan 16 — The online dating industry needs to start stealing tricks from younger and nimbler websites. That seemed to be the message floating through the hallways at iDate, the annual conference of the Internet dating industry. 350 participants were at the iDate (and Social Networking Conference). Dating sites (think Yahoo Personals and Match.com) are seeing users poached by social networking sites. While those sites are not specifically designed to find a date, that is how they are being used, said Michael Jones, CEO of Userplane. ''Traditional online dating sites are feeling the pinch,'' he said. Of the Top 10 dating sites in the United States, seven saw a declining number of unique visitors throughout 2006, according to Nielsen//NetRatings. At the same time MySpace overtook Yahoo as the world's busiest website. But the poison is the antidote, said Jones. By stealing pickup lines from social networking competitors — such as allowing users to link to their MySpace profile or upload slide-shows from sites such as Flicker and Rockyou — the industry can woo back admirers. Just a few years ago, anyone with a server, a black book and the verve could launch an online dating site, said Mark Brooks, the publisher of Online Personals Watch. Now the market is crowded and competitive, and the only hope for newcomers is to generate heaps of buzz and tap unexplored niches. Or, as Brooks sums it up: "Word of mouth marketing and differentiate — or die.'' Date.com CEO Meir Strahlberg said he didn't see any need for a radical reinvention to keep up with the MySpaces of the world.
Mark Brooks: iDate2007 was hands down the best internet dating conference yet. I felt there was more energy at this conference than last year. The halls were full of top level business schmoozing. The Royal Palm Hotel was more expensive but far more comfortable than last year. Worth the extra, and the location was perfect. It was walking distance to the convention center, and right on the beach. The convention center was a higher standard venue in many ways but we need to change the room orientation next year. Wide rooms work better than long rooms. The keynote presentations were packed out and the multi track system worked well. However, next year it would be great to have a distinct social networking track and a distinct internet dating track. That would encourage greater SNS participation and 500+ attendees. I think 75% of the attendees were dating focused this year. We'll see more social networking interest at the July conference in California. Your comments please…
ABC NEWS — Jan 12 — Katherine Flansburg met her boyfriend through PlentyOfFish.com, a free online dating site. Several months later, they moved in together. Everything seemed to be going well until her boyfriend's wife banged on the door. Flansburg rummaged through his desk drawers and found recently filed paperwork for a legal marriage separation, as well as an IRS earnings statement that showed her boyfriend's salary was only one-quarter as much money as he'd told her. 21st century daters can run background checks on potential mates. Flansburg was just one of 16 million Americans who have logged on for love, according to a 2006 survey by the Pew Internet and American Life Project. If she had run a background check on her boyfriend before they moved in together and gotten serious, Flansburg may have found out that he was still married or that he'd lied about his earnings. FULL ARTICLE @ ABC NEWS
Mark Brooks: From what I understand only Nevada and California publicly list marriage status, and I'm not sure how earnings are publicly verifiable either. Assets maybe, but earnings?
ABC NEWS — Jan 12 — Katherine Flansburg met her boyfriend through PlentyOfFish.com, a free online dating site. Several months later, they moved in together. Everything seemed to be going well until her boyfriend's wife banged on the door. Flansburg rummaged through his desk drawers and found recently filed paperwork for a legal marriage separation, as well as an IRS earnings statement that showed her boyfriend's salary was only one-quarter as much money as he'd told her. 21st century daters can run background checks on potential mates. Flansburg was just one of 16 million Americans who have logged on for love, according to a 2006 survey by the Pew Internet and American Life Project. If she had run a background check on her boyfriend before they moved in together and gotten serious, Flansburg may have found out that he was still married or that he'd lied about his earnings. FULL ARTICLE @ ABC NEWS
Mark Brooks: From what I understand only Nevada and California publicly list marriage status, and I'm not sure how earnings are publicly verifiable either. Assets maybe, but earnings?
CNN — Nov 27 — Nonnie Dotson is an army nurse, mother of a 16 month old baby, and an internet dater with profiles on MySpace and SingleParentMeet. I was asked to comment on the profiles. Here’s my latest live interview on CNN’s Nancy Grace. Nancy gives a recommendation, of sorts, for online dating. – Mark Brooks
CNN — Nov 27 — Nonnie Dotson is an army nurse, mother of a 16 month old baby, and an internet dater with profiles on MySpace and SingleParentMeet. I was asked to comment on the profiles. Here’s my latest live interview on CNN’s Nancy Grace. Nancy gives a recommendation, of sorts, for online dating. – Mark Brooks
CHICAGO TRIBUNE's RED EYE — Oct 24 — Here's how to stay safe when making your cyber love match:
– For first meetings, always meet in a public, populated place and don't end up at your or your date's home. Don't have your date pick you up at your home, either.
– Tell a friend or family member whom you're meeting, where you're going and when you expect to return. Bring your cell phone with you.
– Don't share your real identity or private contact information until you're comfortable with the person. Set up a third-party e-mail address you use exclusively for dating, and don't reveal your home address until you've been on a couple of dates.
– Until you've known the person for a while, don't get too drunk or leave your drink or personal belongings unattended.
SOURCE: Match.com Safety tips and Online personals industry analyst Mark Brooks
Soon, you will be able to get an anonymous phone number—a Vumber—so that you can talk to new dates without them knowing your real phone number. Calls to your Vumber will ring to whatever cell or landline you choose, but the caller will only know your Vumber. You also can make outgoing calls from the Vumber so your real phone number won't appear on someone else's Caller ID. The Web site www.vumber.com will be live in November, and the service is slated for release at the Internet Dating Convention in January.
Mark Brooks: Vumber is my client. I'm guiding their strategy, business development efforts and PR. The service will be simple, inexpensive, and designed for singles (and online personals sites).