Category: Datefit

Dating App FRNDS of FRNDS Acquired by Steven Macecevic

Posted on March 18, 2026
FRNDS of FRNDS

OPW – FRNDS of FRNDS, a college-focused dating app that matches users through mutual friends in their contacts rather than strangers, has been acquired by dating industry entrepreneur Steven Macecevic (founder of Datefit); terms of the deal were not disclosed. The app launched just 9 months ago, and has already grown to ~100K users with a network of ~17M contacts. Under Macecevic’s leadership, the company will push for rapid growth by increasing targeted marketing across major U.S. college campuses.

Datefit Secures $9M for Annual Marketing Spend

Posted on July 19, 2023

Datefit logoPRESS RELEASE – Cleveland-based dating app, Datefit, which emphasizes fitness, has successfully secured $9M in funding for its annual marketing efforts. This significant investment aims to facilitate Datefit's market growth and presence. The company, founded by Cleveland entrepreneur Steven Macecevic, has faced challenges scaling its marketing efforts due to delays in sales revenue from Apple/iTunes payouts. However, the new funding will help Datefit overcome these hurdles. In 2022, the app welcomed ~300K new users, and it aims to double this number in 2023. With this newfound funding, Datefit hopes to continue its growth trajectory in the fitness-dating app space.

See the top news on Datefit

This post also appears on InternetDatingInvestments.com

Steven Macecevic, CEO of Datefit, Spoke About Influencer Marketing at LTR 18

Posted on February 4, 2023

LTR – We run LTR events a few weeks after each event, so more people can enjoy and learn from them. LTR stands for Love, Tech, Relationships and is where IDEA members learn, share and connect online. See www.IDEA.gp.

Steven is a lifetime entrepreneur who’s spent the past 8 years developing and operating online dating communities, including DateFit. With a strong passion for fitness and healthy living, Steven built a community for singles that provide them a place to find others with the same passions and zest for life. Datefit launched in Jan 2019. Steven spoke about his experience with influencer marketing – finding the right influencers, negotiating with them and managing them, and creating effective content.

The December LTR was kindly sponsored by technology providers Livebox by The Meet Group, RealGifts, Courtland Brooks and Matchmaker.com

DateFit Partners With Crunch Fitness

Posted on October 12, 2022

Datefit logoOPW – In September Datefit inked a partnership deal with Crunch Fitness. The deal includes social media collaborations, on-premise marketing, and Datefit advertising on screens throughout 100+ Crunch locations in Florida, Georgia, and Texas. These locations have 3m+ daily check-in's daily and draw a young hip fitness-loving crowd. Datefit Ambassadors (influencers) get free membership to Crunch Fitness in exchange for social promotions. Datefit has 800+ Fitness Ambassadors ("Datefit Athletes") that promote both Datefit and Crunch. Crunch Fitness is a fastest-growing gym chain with 400+ locations and is slated to open 600 more locations within 3 years. Datefit Founder/CEO Steven Macecevic said "Living a fit and healthy lifestyle is becoming more and more important to young singles. Crunch and Datefit are both thriving young brands, it only makes sense for us to partner and create the best experience for singles nationally."

See the top news on Datefit

Datefit Offers “First Date on Us”

Posted on June 16, 2021

Datefit logoPR NEWSWIRE – June 15 – Datefit, a community of motivated fitness lovers, is launching a new "First Date on Us" program. The program, available through summer, encourages members of Datefit to venture out into the dating world again. Datefit has partnered with Starbucks, Robeks, and Smoothie King. Users can redeem their "First Date on Us" gift once they are matched with someone on the app.

See full article at PR Newswire