DIGIDAY – Aug 16 – This week, gay hookup app Grindr launched a digital magazine called Into, which had been in pilot mode since March. Grindr hopes its new publishing arm can win over big brands that are otherwise pretty nervous about their ads appearing next to sexual content. Grindr hired seven full-time editorial people to create content for Into. Former Out magazine editor Zach Stafford is the new website's editor-in-chief. The content aims to attract millennials, the elusive demographic that advertisers are most thirsty to reach. Among Grindr's users in the U.S., 64% are under 34.
Category: Grindr
POF Is Revealed As The Most Dangerous Dating App In Britain
THE SUN – Aug 11 – A Sun Online investigation has probed crime data from police forces across the country. Among the most popular apps, POF accounted for 56% of all crimes reported. Tinder accounted for 26% of crime, Grindr 10% and Match.com 7%.
Grindr Made A Big Change For UK users
STDs On The Rise, And Dating Apps May Be Paying A Role
USA TODAY – July 11 – Syphilis is on the rise and public health experts think it can be attributed at least partly to social media. Infection rates are the highest they have been in 20 years, said David Harvey, the executive director of the National Coalition of STD Directors. From 2014 to 2015 alone, the number of syphilis cases reported to the Centers for Disease Control and Prevention (CDC) rose by 17.7%, from 63K to 75K. It is important for dating apps to promote STD awareness and prevention, says Philip Chan, the director of the HIV/STD Testing and Prevention Services at the Miriam Hospital Immunology Center in Rhode Island. Tinder has a "Safety Tips" section under the app's "Settings" that discusses protection measures. Gay dating apps in particular are starting to do more of this, he said. Grindr has a "Sexual Health" section on each user's profile where the user can list HIV status and the last time they were tested. Manhunt partners with Manhunt Cares, an organization that provides health resources for its users and the LGBTQ community at large.
by Sarah Toy
See full article at USA Today
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‘Real Conversations Of Grindr’ Reveals HIV Stigma
MASHABLE – July 10 – A new campaign called “Real Conversations of Grindr,” put together by the HIV Foundation Queensland in Australia, got people to read real-life exchanges on Grindr. It starts off with the usual titillating fare, but then descends into discrimination and hatred. “You should be ashamed, you’re a walking disease,” reads one comment. “For people living with HIV, the stigma can often be more damaging than the virus.”
BHOC Launches Website To Improve Hookup Apps & Public Health Interaction
Grindr Asks Judge To Toss Suit Condemning Gay Dating App
ASSOCIATED PRESS – June 30 – Grindr wants a judge to dismiss the claims of a New York man who says he's been accosted at home and work by ~1k sex-hungry men after an ex-boyfriend posted fake profiles soliciting men interested in exploring violent fantasies. Herrick sued Grindr earlier this year in Manhattan federal court, saying he couldn't stop a steady stream of unwelcome visitors despite ~100 complaints. He seeks unspecified damages. Grindr said it can't be blamed and lawsuit must be dismissed because Herrick's lawyers "cannot identify any cases in which a court found that a website owed a duty to protect a plaintiff from third-party content. This is unsurprising, given Congress' explicit instruction in the CDA that no such duty exists."
by Larry Neumeister
The full article was originally published at US News, but is no longer available.
On Gay Dating Apps, Hooking Up Is Out
VICE.COM – June 7 – It only takes a quick scroll through gay dating apps to see guys who express dismay with them; statements like "no hookups," and "no unsolicited nudes" are common in user profiles. That dissatisfaction is reflected in Grindr's 2.5-star rating on the Apple App store. Chappy claims to be different. Launched this year in London, and funded by Bumble, Chappy lets users toggle between categories called "Mr. Right" and "Mr. Right Now". Chappy isn't the only app trying to distance itself from the hookup culture. Hornet and Scruff are launching new features to introduce new ways to interact beyond hooking up, such as Facebook-style activity feed.
by Jon Shadel
See full article at Vice.com
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Grindr Fully Bought Out By Chinese Tech Firm
ECNS.CN – May 25 – Beijing based game developer Kunlun Tech already bought 61,53% stake in Grindr for $93M in January 2016. On Tuesday, the company announced that it will buy the remaining 38,74% stake for another $152M. That will make Kunlun Tech the sole owner of the dating app. Grindr currently has more than 27M members from 196 countries (30% of whom are in the US).
by Gu Liping
See full article at Ecns.cn
This post also appears on InternetDatingInvestments.
Grindr Hires New Editor-in-Chief For Its Online Magazine
by Garett Sloane
See full article at Advertising Age