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Category: Muzz

Dating Apps’ Hidden Money-Making Strategies, Explained

Posted on June 21, 2024

WALL STREET JOURNAL – The $5B dating app industry is largely dominated by Match Group. But downloads across the industry are falling. Here’s how some apps are shifting to stay competitive, with features that go beyond just dating. Video featuring Mark Brooks, CEO of Courtland Brooks; Shahzad Younas, CEO of Muzz; George Arison, CEO of Grindr; and Whitney Wolfe Herd, Founder of Bumble.

See full article at Wall Street Journal

See the top news on Bumble
See the top news on Grindr
See the top news on Muzz

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Dating App Muzz Is Launching Social Network Muzz Social

Posted on June 14, 2024

YOUTUBE – Muzz has launched Muzz Social, a social media platform made by Muslims for Muslims. Features include anonymous posting for sensitive topics, women-only and men-only groups, and a safe space representing Muslim values. The platform encourages freedom of speech on important topics within the Muslim community, with a 24-hour support team ensuring a respectful and halal experience.

See the top news on Muzz

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Transport for London Bans Muzz.com’s Latest Tube Ads

Posted on March 28, 2024

Muzz campaignDAILYMAIL.CO.UK – Muzz.com, a dating site for Muslims, accused Transport for London (TfL) of censorship after their ad campaign, claiming "social media is killing Muslims," was rejected for the Tube and buses. TfL expressed concerns that the campaign could lead to vandalism and offense to the public. Muzz.com, founded in London in 2015, aims to help Muslims find friends, partners, and marriage. A survey by the company revealed that 89% of users feel Muslims are misrepresented on social media, and 84% encounter Islamophobic content. Muzz.com has launched Muzz Social, a safe space for Muslims to connect online. TfL stated they are supportive of the campaign's message but worried about the strapline's ambiguity and potential vandalism. They offered to work with Muzz to agree on an alternative version of the campaign.

by Darren Boyle
See full article at DailyMail.co.uk

See the top news on Muzz

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Muzz Launches Muzz Social, a Social Network for Muslims

Posted on February 27, 2024

Muzz SocialLINKEDIN – Muzz Social launches as a dedicated social network for Muslims, addressing issues like shadow banning and content restrictions on mainstream platforms. It offers group-based interactions, women-only groups, and anonymous posting to ensure a safe and relevant environment. Initially available in the UK, US, CA, AU, it saw significant engagement on its first day. Global expansion is planned for 2024, with features like custom groups and private chats.

See full article at LinkedIn

See the top news on Muzz

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Muzz Has Reached 10 Million Member Milestone

Posted on February 13, 2024

MuzzLINKEDIN – Muzz recently celebrated reaching 10M members, a significant milestone for the first Muslim-centric dating app The journey included rejecting a $39M acquisition offer, enduring lawsuits, raising $9M from investors, and making substantial charitable donations exceeding $1.2M. Despite opportunities for grand celebrations, the team opted for a simple cake with sparklers, reflecting their lean approach.

See full article at LinkedIn

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Muzz’s Ad Campaign Amuses Internet in Pakistan

Posted on December 11, 2023

Muzz adMONEYCONTROL – Muzz, a UK-based dating app popular in Pakistan, has launched a campaign that humorously challenges traditional cousin marriages. The ad, with its bold message "Leave cousins, find someone else," has become a viral sensation in Pakistan, effectively resonating with local cultural norms and societal complexities. This approach showcases a successful example of localized marketing, addressing specific cultural practices in a region where the app is popular.

See full article at Money Control

See the top news on Muzz

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Muzz Singles Events Coming to US & Canada in December

Posted on November 28, 2023

Muzz logoLINKEDIN – Muzz, a UK-based dating app for Muslims, is set to host singles speed dating events in the United States and Canada next month, coinciding with major events like RIS in Toronto and MAS-ICNA in Chicago. Each event is expected to attract over 300 singles, maintaining a gender-balanced atmosphere.

Key dates are:

  • Toronto: December 23rd Washington D.C.: December 26th
  • Chicago: December 30th

See full article at LinkedIn

See the top news on Muzz

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Match Group Dismisses Patent Infringement Case Against Muzz Limited

Posted on June 27, 2023

Patent infringementOPW – Match Group has recently dropped its patent infringement lawsuit against Muslim dating app Muzz. Match Group filed a lawsuit against Muzz on March 23, 2023, in Texas, USA. In its complaint, Match Group alleged that Muzz infringed on its U.S. Patent No. 11,513,666. After discussions between the two companies, Muzz made changes to its app's functionality, which led Match Group to drop the case, stating it no longer believes Muzz's app infringes on its patent. Muzz responded by asserting that the lawsuit should not have been filed in the first place and hinted that Match Group's patent might be invalid. The dismissal of the lawsuit allows Muzz to continue operations without legal uncertainties.

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Muzz Takes Its Matchmaking on the Road

Posted on June 21, 2023

Muzz logoNEW YORK TIMES – ~250 Muslims have gathered at a halal Italian restaurant in Brooklyn for a singles dating event hosted by Muzz, a London-based Muslim dating app with 8M users worldwide. The event provided an environment for young Muslims to meet potential partners while respecting their faith, culture, traditions, and family values. Attendees received color-coded stickers to facilitate introductions, with the ultimate goal of helping them "meet the one." Muzz, founded in 2011, claims to have facilitated marriages for 400K couples. The company has hosted similar events in other North American cities, including Toronto, Jersey City, New York, and Baltimore, as well as in London and Dubai.

by Sadiba Hasan
See full article at New York Times

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1000 Single Muslims Gather for Muslim Speed Dating Event

Posted on June 2, 2023

MUZZ – 1K single Muslims came together for a speed dating event celebrating the launch of Muzz's Muslim Speed Dating feature.

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