OPW – Mark Kapczynski is SVP of OneRep.com, which helps consumers and employees protect themselves online. (Full Disclosure: OneRep.com is a client of Courtland Brooks) – Mark Brooks
What does OneRep do?
OneRep scrubs unwanted personal information off the Internet. Google yourself right now: full name + city, state. You're likely to see listings from privacy-breaching websites that reveal your street address, phone number, email, age, and loads of other details, including your work, finances, political affiliations, etc. Such information can be used for staking, harassing, identity theft, and even a physical attack. We remove sensitive personal information from Google and 100+ websites to keep you private and safe.
How does OneRep work?
We SCAN 100+ sites to find where an individual is exposed. We then erase personal information from these sites and continuously monitor all the 100+ sites to ensure people remain private.
How does this help dating/community users?
Helping daters stay private online leads to safety in real life. They choose when to divulge personal contact information; that choice is not made for them by Google. For dating websites, offering members a service like this would help differentiate your brand and foster loyalty by showing you really care about member safety. OneRep complements your existing security programs, giving members more ways to stay protected while dating online.
What is the offering for dating/community apps?
There are two main ways to engage:
A. For dating websites and apps, offering OneRep annual subscriptions via an affiliate model is an easy, no-risk way to test whether your members will value this type of privacy protection service.
B. Directly integrate OneRep via API or SDK for tighter integration with your existing user flow and experience.
How is OneRep distinguished to do this job?
OneRep has been protecting consumers since 2015, being the first and only service to fully automate personal information removal from the web, making the removal easier to scale and more affordable. Our founder, Dimitri Shelest, was named Top 25 Cybersecurity CEO for 2021 by The Software Report. His expertise has been published in CPO Magazine, Safety Detectives, Hackernoon, and others. OneRep has proven consumer demand, with ~400K active users and ~ 6M public records removed from the Internet.
