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Category: Outlets – BusinesWeek

Q&A With Joey Levin, Online Dating Guru From IAC

Posted on December 5, 2019

Iac joey levin linkedinBLOOMBERG BUSINESSWEEK – Dec 5 – Levin was a junior investment banker at Credit Suisse First Boston when Barry Diller brought him over to IAC/Interactive Corp. in 2003; 12 years later, he succeeded him as CEO. IAC is spinning off the Match Group so the market can more easily value smaller IAC businesses, such as video platform Vimeo. In July, Levin invested $250M in Turo, which lets people rent out their cars when they're not driving them.

Q: What's the secret to competing with Big Tech, as you do with Facebook in dating?
A: They'll always have distribution and cost advantages. We can have a better product. We've got a group of people who eat, breathe, sleep, and live dating. Their product is free. Some of our products are not free. That's a signal of a commitment.

Q: Why spin off businesses like Match Group? Why not become an Internet conglomerate?
A: We're not empire builders. If we're going to keep building new businesses, we've got to focus. Eliminating the thing that starts to make life easy and focusing on the hard things is how you build them up.

Q: What's the one thing you learned from Diller that continues to shape IAC?
A: Thinking bigger. "Why aim for $20M in revenue? Why not $200M? Why not $2B?"

by Erik Schatzker
See full article at Bloomberg Businessweek

See all posts on Match Group

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A Chinese Dating App for Gay Men Is Helping Them Have Kids, Too

Posted on March 21, 2019

Bluedbaby picBLOOMBERG BUSINESSWEEK – Mar 21 – The urge to have a child hit Blued's founder Geng Le hard after age 35. Surrogacy is illegal in China. Another option was Thailand, but by 2015 that country had banned foreign surrogacy. Geng decided on California, which offered the best legal protections for "intended parents" such as himself, excellent advanced medical care for the surrogate and the newborn, and a U.S. passport for the baby. The surrogacy process was a long drumbeat of tests, contract signings, and administrative details. When the due date came around, Geng flew to LA for the birth and held his son for the first time. He returned home with his son, Xiao Shu, in March 2017. He also brought back a new idea for Blued: an overseas surrogacy service for gay men – Bluedbaby. Bluedbaby shepherds clients through such choices, connecting them with steps such as choosing an egg donor, finding a surrogate, signing contracts, and navigating American culture.

by Dune Lawrence & David Ramli
See full article at Bloomberg Businessweek

See all posts on Blued

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More Americans Are Seeking Spouses With Similar Levels Of Schooling

Posted on April 17, 2018

BLOOMBERG – Apr 17 – The League connects educated, affluent millennials. The app initially targeted Bay Area singles, and has now 300k active users and a 500k-person waitlist. The app has expanded into Pittsburgh, Tampa, and Orlando. The League has no shortage of competitors. Luxy bills itself as the No. 1 dating app for millionaires. Raya calls itself a "private, membership based community." Sparkology describes itself as a "curated dating experience for young professionals" and accepts members only by invitation or referral. More Americans are seeking spouses with similar levels of schooling, a pattern known as assortative mating. Couples in which both members had at least a four-year degree made up 14.7% of all married people in the U.S. in 2015, up from 1.9% in 1960, when far fewer women attended universities.
Share of couples with college degree
by Jeanna Smialek
See full article at Bloomberg Businessweek

See all posts on The League      See all posts on Raya
See all posts on Luxy                 See all posts on Sparkology

Summarized by the IDEA team

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The Latest Relationship Trend Is ‘Slow Dating’

Posted on March 26, 2018

Once logo new 2018BUSINESS INSIDER – Mar 22 – Dating apps are starting to offer fewer, more curated matches. Dating app Once delivers users one match per day. Then, users have 24h to decide whether they are interested. Once has been available in Europe since 2015; it launched in the US in Feb 2018 and now has 200K US users. Coffee Meets Bagel, which launched in 2012, also presents women with one "bagel" (match) a day. (Men receive up to 21 matches every day and select the people they like, so the app chooses women's bagels from among the men who indicated they liked them.) The League, which launched in 2015, is a more selective dating app for ambitious professionals. Then there's Happn, which debuted in 2014 in Paris. Users who subscribe to Happn Essential get 10 chances to "Say Hi" to another user every day. It's possible that daters and app-developers alike have begun to observe the effects of what social scientists call "choice overload" or the "paradox of choice." The more options you have, research suggests, the less likely you are to make any decision at all.

by Shana Lebowitz
See full article at Business Insider

See all posts on Coffee Meets Bagel        See all posts on Once
See all posts on Happn                            See all posts on The League

Summarized by the IDEA team

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Snap Interactive Spiked 164% Because Investors Thought It Was Snapchat

Posted on February 13, 2017

BUSINESS INSIDER – Feb 10 – Investors likely wanting a piece of Snap Inc.'s impending IPO sent shares of Snap Interactive up as much as 164%. Snap, the parent company of Snapchat goes public in March. Here's a chart from Yahoo Finance that shows STVI's rise after Snap Inc. filed its IPO paperwork with the SEC.

Snap screen shot 2017-02-08 at 30854 pmby Alex Heath
See full article at Business Insider

See all posts on Snap Interactive

This post also appears on InternetDatingInvestments.

Summarized by the Courtland Brooks team

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Dating Apps Are Worth £11.7B To The UK Economy Every Year

Posted on February 9, 2017

Dating apps general picBUSINESS INSIDER – Feb 9 – UK TSB bank found that dating apps contribute £11.7B to the UK economy every year, more than two thirds of the £14.5B that's spent on dates overall. The figures are based on a study carried out by research OnePoll, which sampled 2k UK adults. TSB said first dates in the UK cost £41 on average (£50 for men and £36 for women). Follow up dates cost ~£28.83.

by Sam Shead
See full article at Business Insider

Summarized by the Courtland Brooks team

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Badoo Now Allows Its Users To Add Videos To Their Profile

Posted on May 13, 2016

Badoo app iconBUSINESS INSIDER – May 11 – The feature, available through Badoo's iOS and Android apps, allows users to upload 15-second video clips. Before going live, the videos will be assessed by one of Badoo's 5K moderators.

by Sam Shead
See full article at Business Insider

See all posts on Badoo

Summarized by the Courtland Brooks team

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Dating App Bumble Caught Advertising Without Permission

Posted on April 1, 2016

Bumble advertisingBUSINESS INSIDER – Mar 31 – Bumble is trying to attract new users with an eye-catching campaign of yellow graffiti ads in London, but it didn't have permission and will need to remove all of the ads or face a fine.

by James Cook
See full article at Business Insider

See all posts on Bumble

Summarized by the Courtland Brooks team

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Badoo’s Founder And Whitney Wolfe Started Bumble, Female Friendly “Tinder”

Posted on December 10, 2014

Bumble screenshotsBUSINESS WEEK – Dec 9 – Whitney Wolfe, Tinder's former VP of marketing, launched Bumble which works like Tinder but only women can start conversations. In Sep, Wolfe, Tinder's former VP of marketing, settled a lawsuit that accused CEO Sean Rad and marketing chief Justin Mateen of writing her co-founder status out of the company's history and sending her inappropriate SMS. A week after she filed the claim, Wolfe says she received an e-mail from Andrey Andreev, founder of Badoo, expressing support. They hatched a plan to start a new “female-focused product,” Andreev said in an e-mail.

by Natalie Kitroeff
See full article at Business Week

See all posts on Bumble
See all posts on Tinder
See all posts on Badoo

Summarized by Courtland Brooks Internet Dating Marketing Consulting

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A Stanford MBA Thinks Elitists Need Their Own Tinder

Posted on September 8, 2014

The league dating appBUSINESSWEEK – Sep 5 – The League is a new dating app recently launched by a Stanford business school graduate. The service is described as as a dating app for the elite—and elitists. The site invites users to download the app and join the waiting list for its “private alpha.”

by Natalie Kitroeff
See full article at BusinessWeek

Summarized by Courtland Brooks Internet Dating Marketing Consulting

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