TECH CRUNCH – Match Group is introducing in-app messages and email notifications to give users tips on preventing being scammed online throughout January. But Match said it would continue pushing these messages to users periodically. The in-app messages will include tips, common behaviors to watch out for, and suggestions such as ensuring matches have their profile picture verified, video chatting with them before meeting in person, and learning to recognize scammer red flags. In 2021, FTC reported that consumers lost $547M. The average reported loss in the U.S. was $186K in 2022, up from $121K in 2021.
Category: Outlets – Tech Crunch
Tinder Launches ‘Relationship Goals’
TECH CRUNCH – Tinder has launched a new "Relationship Goals" feature that allows users to display their dating goals on their profile, whether they're looking for a "long-term partner," "long-term, but open to short-term," "short-term, but open to long," "short-term fun," "new friends," or "still figuring it out." The app will also have new weekly check-in prompts to remind users that they can change their Relationship Goals. When testing "Relationship Goals," Tinder found that 50% of users opted to use the feature option on their profile. Hinge launched a similar feature earlier this year called "Dating Intentions," letting users display what they want in a relationship on their profile.
Facebook to Test Age Verification Tech on Facebook Dating
TECH CRUNCH – Facebook Dating will now serve as the testing grounds for further experimentation with new age verification technologies, including video selfies and ID uploads. The company will expand its partnership with online age verification provider Yoti to verify the ages of Facebook Dating users when it suspects they've lied about their real age. When Facebook's AI detects someone who may be under the age of 18 trying to use Facebook dating, it will send them a prompt to verify their age.
Bumble Rolls out ‘Compliments,’ a New Message-Before-Match Feature
TECH CRUNCH – Bumble now allows users to send a note before they decide to connect. Users can send one Compliment per day, and there's a 150-character limit per Compliment. The purpose of the new feature is for users to stand out and "be even more intentional about starting the conversation in a positive way".
Hinge Allows Users to Add Their “Relationship Type” to Their Profile
TECH CRUNCH – Hinge rolls out a feature that allows users to add their "Relationship Type" to their profile, whether that be "monogamous," "non-monogamous," or "figuring out my relationship type." The update lets users express precisely what they’re looking for to more efficiently minimize unsuited matches. Like Hinge's "Dating Intentions" profile feature, there's a "Backstory" open-text option, so users can add more context about their relationship type.
Google Play to Pilot Third-party Billing in New Markets
TECH CRUNCH – Google is expanding its user choice billing pilot, which allows Android app developers to use other payment systems besides Google's own. The program will now become available to new markets, including the U.S., Brazil and South Africa, and Bumble will now join Spotify as one of the pilot testers. Google additionally announced Spotify will now begin rolling out its implementation of the program starting this week. Developers interested in adopting user choice billing have to follow certain UX guidelines set by Google that detail how to implement the feature in their apps. While the general terms offer a 4% reduction in commissions paid to Google when user choice billing is used, Spotify wouldn't comment on its confidential deal with Google, but notes it meets the company's standards of fairness. It's unclear if the streamer has been offered more favorable terms as an early adopter.
Relationship App Sparks Helps Couples Plan Dates
TECH CRUNCH – Sparks is an app for couples looking to introduce new and fun experiences to their lives. The Barcelona-based startup, which exhibited as part of the Battlefield 200 at TechCrunch Disrupt, debuted as an MVP in May 2021 and officially launched this week. The startup was founded by CEO Ankit Nayal, who came up with the idea for Sparks after reflecting on his relationship with his partner. He found that he and his partner were often too busy to find things to do together. Nayal decided to create an app focused on helping couples enhance their relationships by finding new experiences, whether it's choosing a new movie, recipe, game, restaurant or vacation. The startup is looking to raise a pre-seed round in Q1 of 2023 and plans to use the funding to add more features to the app.
Bumble Is Testing Speed Dating
TECH CRUNCH – Bumble has been quietly testing a speed dating feature in the U.K., which allows users to join the app on a designated night and time to engage in brief chats with other members before they've seen their photo or matched. If the date goes well, the members can choose to match to keep the conversation going. Bumble has been offering speed dating on Thursdays at 7 PM in the U.K. However, according to some posts by users on social media, the service didn't always have enough users to get the game started. Others who tried it had positive things to say about the experience, however.
Inner Circle Adds a Suite of Anti-ghosting Features
TECH CRUNCH – Inner Circle, a global dating app, is trying to put a stop to the hurtful online dating experience where people cut off contact with another person without any warning or explanation. Inner Circle dubbed this new group of features "The Date Conscious Suite." The new toolset includes things like anti-ghosting reminders, end conversation options, closure messages, pinned conversations, and decision prompts. Match Group announced a feature in 2021 that nudges users suspected of ghosting so the user can unmatch or send a message that they're not interested. Also, Hinge has a "Your Turn" feature that reminds users when it's their turn to respond. The video-first dating app, Snack, has an anti-ghosting feature that reports users that ghost too frequently. The more someone ghosts, the less a user's profile gets seen. There's even an anti-ghosting dating app called Elate, specifically designed with features that help prevent ghosting.
Tinder Celebrates National Dog Week
TECH CRUNCH – Tinder is partnering with dog rescue shelters across the U.S. to celebrate National Dog Week and give Tinder users the ability to add a shelter dog to their profile photo. National Dog Week is over on September 24, but Tinder's users can use the filter until October 20. Based on a 2021 survey, 60% of respondents are more tempted to swipe right on someone that has a dog in their profile photo. Tinder also stated that "Dog Lover" is among the top 10 most selected "Interests" added to Tinder profiles.
