TECH CRUNCH – Mar 29 – MeetMe new ads, which are being introduced through a partnership with Flurry, will appear in the Live Stream, offering a more “native” approach, said CEO Geoff Cook. “This is the first time we are placing ads within the context of the application itself, where the user encounters advertising while scrolling. The ads look and feel more like content with social cues like ratings and comments surfaced.”
Category: Reporters – Anthony Ha
Cofounderly Is A Couples App For Founders
TECH CRUNCH – July 4 – TheIceBreak previously launched an app where couples can answer icebreaker questions. When TheIceBreak co-founder Christina Brodbeck was looking at the app’s user data, she saw that there were co-founders actually using the app to communicate. So TheIceBreak team took the functionality of the couples app and created new content tailored for startup co-founders. Cofounderly is supposed to encourage real-world conversations, rather than replace them. Ultimately, she says the app should be “leading to more in-depth, in-person conversations.”