Category: Woo

Indian Dating App Woo Allows Female Users To Call Their Matches

Posted on April 6, 2018

Woo phoneBWDISRUPT – Apr 6 – Woo Phone, Woo's new feature enables women to call their matched profiles from within the app without revealing their phone numbers. The feature is available for free.

See full article at BWDisrupt

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Summarized by the IDEA team

Vlogumentary: Indian Dating And Matrimonials

Posted on October 10, 2017

OPW – Oct 10 – India is changing fast! The tradition of arranged marriages is transitioning to ‘planned marriages’ and dating apps. Earlier this year I traveled to India to capture this snapshot in time and history of the progress of the matrimonial and dating apps industry there. I talked with the CEOs of Matrimony, Shaadi and Woo, and interviewed several diverse and fascinating users. This ‘vlogumentary’ covers my journey in Delhi, Chennai and Mumbai. So grab a cup of coffee, sit back, and let me take you to India.

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Post by Mark Brooks @ Courtland Brooks

Review Of iDate Mobile Dating Conference

Posted on June 14, 2017

OPW – June 9 – The last mobile dating conference took place last week in Los Angeles. Its main focus was on mobile technologies, marketing and monetizing of mobile dating apps. The review was conducted by Mark Brooks, publisher of OPW and CEO of Courtland Brooks, Steve Dean, consultant at Courtland Brooks and Ritesh Bhatnagar, CMO at Woo.

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Post by Courtland Brooks team

Woo’s Funny Indian Dating Videos: Woo Academy

Posted on April 5, 2017

OPW – Apr 5 – These Woo Academy date coaching videos are so funny. Great advice on Indian dating encapsulated in an amusing and unique video. Woo is India’s top matchmaking app, and #2 dating app overall next to Tinder. It competes with the likes of Truly Madly, Shaadi and Matrimony.

Full Disclosure: Woo is a client of Courtland Brooks.

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Post by Mark Brooks @ Courtland Brooks.

Dating App Woo To Speak At iDate In Los Angeles In June

Posted on April 4, 2017

Woo sumesh menonWEBWIRE – Apr 4 – Sumesh Menon, co-founder and CEO of Indian dating app Woo, will speak on mobile dating in India during the next mobile dating conference (iDate). The conference is taking place at the Sportsmen's Lodge Events Center in Studio City, CA on June 1-2, 2017.

See full article at Webwire

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Summarized by the Courtland Brooks team

33% Of Indian Couples Met Online

Posted on March 27, 2017

Dating-appsTHE HINDU BUSINESS LINE – Mar 24 – In 2007, the online matchmaking industry was centered around matrimonial sites like Shaadi.com. Ten years down the line, the landscape looks completely different. Online dating is now a growth industry. ~67% of Indian singles know couples dating online, and 33% of the couples surveyed had met online, according to digital research consultancy Mindshift Metrics. The online dating space has been growing at an explosive pace in urban India, driven by Tinder. Alongside international competitor OkCupid, local apps like TrulyMadly and Woo are snapping at Tinder's heels. Newer apps like SirfCoffee and Find Life Over Here (FLOH) are trying to create a middle ground between casual dating and traditional matrimonial sites. Both FLOH and SirfCoffee take the exclusive route — users can't just join, they have to go through a screening that includes detailed application forms and face-to-face interviews, either in person or through video-conferencing.

by Bhanuj Kappal
See full article at The Hindu Business Line

See all posts on Shaadi       See all posts on Floh
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See all posts on Woo          See all posts on OkCupid  

Summarized by the Courtland Brooks team

iDate Mobile Dating Conference To Take Place In June In Los Angeles

Posted on March 21, 2017

Idate 2017 laWEBWIRE – Mar 21 – The iDate mobile dating conference is taking place on June 1-2, 2017 at the Sportsmen's Lodge Events Center in Studio City. The event will focus solely on mobile dating and mobile dating apps. Speakers include CEOs and executives from: Zoosk, Woo, PinkSofa, Online Personals Watch and others.

See full article at Webwire

Summarized by the Courtland Brooks team

In The Age Of Tinder, India’s Matrimonial Sites Are Trying To Adapt

Posted on March 14, 2017

Shaadi Ladies FirstQZ – Mar 14 – Matrimonial websites in India aren't what they used to be. Earlier this month, Shaadi.com, one of India's largest matrimonial sites, launched an online campaign titled "Ladies First," which encourages women to make the first move. "Our audience is changing every day," said Gourav Rakshit, CEO at Shaadi.com. Similarly, a Jeevansaathi.com campaign last year focused on encouraging women to get online to find a match. India's sizeable youth population and growing smartphone penetration have meant that casual dating apps, too, are doing brisk business. India is Tinder's fastest-growing market in Asia, even as home-grown apps like TrulyMadly and Woo make merry. Yet, there are some things that haven't changed. It is still a conservative society where arranged marriages are still the norm.

by Suneera Tandon
See full article at QZ

See all posts on Shaadi      See all posts on Jeevansathi
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Summarized by the Courtland Brooks team

Is India Ready For Speed Dating?

Posted on February 14, 2017

Speed dating general picINDIAN EXPRESS – Feb 14 – Speed dating is a concept where men and women meet for 5-8 mins, just enough to decide if they'd like to meet again. Speed dating saw it origins in 1998 when Rabbi Yaacov Deyo of Aish HaTorah first organised an event in the US as a way for Jewish singles to meet and marry. India has been flirting with the idea over the past decade. "Traditionally, India hasn't been a very open society when it comes to love. People often find it difficult to express feelings of love", says Taru Kapoor, country head of Tinder India. "Dating apps accelerate the process of finding someone in their own private space, instead of being guided by the family," explains Sumesh Menon, CEO and co-founder Woo. This is what makes the time ripe for speed dating to pick up pace here. DateTix is working towards setting up a formal speed dating culture in India. They began in January with Delhi, and intend to expand to other cities soon. Woo's Menon also believes there is a possibility that the concept will soon spread to Tier-II cities.

by Shruti Chakraborty
See full article at Indian Express

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Summarized by the Courtland Brooks team

Woo App Is Giving Tinder A Run For Its Money In India

Posted on February 14, 2017

OPW – Feb 14 – I interviewed Sumesh Menon who is the CEO of Woo, and asked him:

  • How and when was Woo started?
  • How is Woo different from Tinder?
  • How many questions are on Woo?
  • Does Woo take the position that Woo knows best, or that users know best, when it comes to matching?
  • What proportion of Woo users are diaspora, outside of India?
  • How are you integrating Dus, the U.S.A. focused diaspora dating app that Woo recently acquired?

Please comment if you like/dislike the new interview video style.

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Post by Mark Brooks @ Courtland Brooks.