DALLAS, June 16 /PRNewswire-FirstCall/ — Returning to the airwaves with a new national advertising campaign, Match.com …invites singles to come and get their love with help from Match.com’s new Total Attraction Matching(TM) system. This proprietary system incorporates powerful, scientifically-based personality profiling tools and the first and only physical attraction matching platform….the new creative will air on targeted outlets such as E!, VH1, Bravo and ABC Radio Network…Joe Schmo 2 on Spike TV, Sex and the City on TBS and Nip/Tuck on FX.
Aha, this must be why Match is goading True for hiring away 6 people. They must have been in the know about the ‘Total Attraction Matching’ system.