BUSINESS WIRE — Nov 21 — Donat/Wald has unveiled three direct response television campaigns for online powerhouses eHarmony.com, Register.com and Stamps.com. CEO Lucas Donat says it’s the secret weapon of the new generation of dot-coms that want the branding power of offline and the accountability of ROI-positive advertising. The new eHarmony campaign features real couples of all ages from all over the world – who met through the revolutionary online dating service. In one story someone from the US Midwest finds a soul mate in India. The spots show that love can thrive no matter the geographic location or age.
