The full article was originally published at PR Newswire, but is no longer available.
Mark Brooks: Wow, they actually did it, they're suing a user! Your comments please. Which mainstream online dating site is going to introduce background checks next?
The full article was originally published at PR Newswire, but is no longer available.
Mark Brooks: Wow, they actually did it, they're suing a user! Your comments please. Which mainstream online dating site is going to introduce background checks next?
MARKETING VOX — Nov 11 — The nation's two largest gay-oriented media companies will combine when PlanetOut acquires LPI Media for $24 million in cash. LPI publishes the Advocate and Out magazines and two others with a combined circulation of 8.2 million. The deal will offer advertisers "the massive online reach that PlanetOut can deliver with the amazing content and editorial that LPI Media can deliver," said Lowell Selvin, PlanetOut's CEO.
The full article was originally published at Marketing Vox, but is no longer available.
Mark Brooks: Online dating sites are looking for ways to keep user interest. Good quality content is a good strategy. It's worked well for Planetout and Community Connect. Friendfinder utilizes user submitted content for its magazines. Users then bubble up the best content by voting for it.
MARKETING VOX — Nov 11 — The nation's two largest gay-oriented media companies will combine when PlanetOut acquires LPI Media for $24 million in cash. LPI publishes the Advocate and Out magazines and two others with a combined circulation of 8.2 million. The deal will offer advertisers "the massive online reach that PlanetOut can deliver with the amazing content and editorial that LPI Media can deliver," said Lowell Selvin, PlanetOut's CEO.
The full article was originally published at Marketing Vox, but is no longer available.
Mark Brooks: Online dating sites are looking for ways to keep user interest. Good quality content is a good strategy. It's worked well for Planetout and Community Connect. Friendfinder utilizes user submitted content for its magazines. Users then bubble up the best content by voting for it.
THE STREET — Nov 14 — Troublemakers on the online dating scene may have met their match in a group of increasingly brand-conscious Internet giants. Yahoo! Personals and Match.com, two of the largest Internet dating sites, are stepping up their efforts to weed their services of abusive, obnoxious or married people. Earlier this year, Yahoo! instituted a code of conduct for online daters in which they must swear that they are single and won't be abusive toward other members. The company also has made it easier for members to report misbehavior. Match.Com has added additional people to its fraud and abuse unit. The effort comes as the online dating market consolidates and surviving services fight off competition for loyal users from social network sites like Friendster.com and Myspace.com, which also offer free dating, and smaller upstarts such as True.com. "They have got very significant brands that they have to protect," says Mark Brooks, who runs the blog onlinepersonalswatch.com. "They can't have people who are scamming, spamming, being obscene or being obnoxious. It's very bad for their brand." About 11% of all online users have a profile on an online dating site, according to Jupiter Media. "The market is reaching maturity," Jupiter Research analyst Nate Elliot told the blog onlinepersonalswatch.com in a recent interview. "…there are fewer consumers 'just curious' to have a look. It's no longer the 'new thing.'" FULL ARTICLE @ THE STREET
THE STREET — Nov 14 — Troublemakers on the online dating scene may have met their match in a group of increasingly brand-conscious Internet giants. Yahoo! Personals and Match.com, two of the largest Internet dating sites, are stepping up their efforts to weed their services of abusive, obnoxious or married people. Earlier this year, Yahoo! instituted a code of conduct for online daters in which they must swear that they are single and won't be abusive toward other members. The company also has made it easier for members to report misbehavior. Match.Com has added additional people to its fraud and abuse unit. The effort comes as the online dating market consolidates and surviving services fight off competition for loyal users from social network sites like Friendster.com and Myspace.com, which also offer free dating, and smaller upstarts such as True.com. "They have got very significant brands that they have to protect," says Mark Brooks, who runs the blog onlinepersonalswatch.com. "They can't have people who are scamming, spamming, being obscene or being obnoxious. It's very bad for their brand." About 11% of all online users have a profile on an online dating site, according to Jupiter Media. "The market is reaching maturity," Jupiter Research analyst Nate Elliot told the blog onlinepersonalswatch.com in a recent interview. "…there are fewer consumers 'just curious' to have a look. It's no longer the 'new thing.'" FULL ARTICLE @ THE STREET
UNITED PRESS INTERNATIONAL — Nov 13 — 89% of men and 95% of women said they were extremely or somewhat likely to notice their date's car; a U.S. survey of 400 single men and women, conducted by Ford. 69% of the women said the condition of their date's vehicle would at least somewhat affect their attraction to their date compared to 47% of men.
The full article was originally published at UPI, but is no longer available.
Mark Brooks: Car, house ownership, shoes, handbag, coat, hairdo, state of hands…the list goes on. Car, coat and shoes are probably the biggest indicators of finances and finesse. What do you think? Your comments please.
UNITED PRESS INTERNATIONAL — Nov 13 — 89% of men and 95% of women said they were extremely or somewhat likely to notice their date's car; a U.S. survey of 400 single men and women, conducted by Ford. 69% of the women said the condition of their date's vehicle would at least somewhat affect their attraction to their date compared to 47% of men.
The full article was originally published at UPI, but is no longer available.
Mark Brooks: Car, house ownership, shoes, handbag, coat, hairdo, state of hands…the list goes on. Car, coat and shoes are probably the biggest indicators of finances and finesse. What do you think? Your comments please.
Mark Brooks: Cupid's Predating.com, Hurrydate and 8MinuteDating are the biggest national speed-dating services in the US.
Mark Brooks: Cupid's Predating.com, Hurrydate and 8MinuteDating are the biggest national speed-dating services in the US.