BUSINESS WEEK — Feb 20 — A third of all online daters are over 45, and 19% make more than $100,000 a year, says Web tracking firm Hitwise. Match reports 7% of its 8 million members call themselves executives (the government classifies 4% of the workforce as managers). They’re more likely to be divorced (36%), have dogs (30%), and enjoy wine tastings (20%) than other singles. In Washington D.C., the women have high financial expectations: 44% of female execs want a match who makes more than $150,000. In Raleigh N.C., 37% of the male execs want a woman who rakes in that much. Execs are sexually adventurous. TRUE offers a sexual compatibility quiz that puts people into one of eight categories, from “traditionalists” to “mavericks.” 16% of executive members are mavericks, vs. 12% overall. “They’re willing to do just about anything,” says TRUE founder Herb Vest, “within the normal parameters.” And yes, older men want younger women. Match says male execs in L.A. typically seek women 13 years younger. 25% of eHarmony’s men 55+ are interested in women 40 or younger.
The full article was originally published at Business Week, but is no longer available.
