DOW JONES NEWSWIRES — Mar 17 — With help from the former president of Intermix Media, an online contextual-advertising start-up has raised $48 million in venture capital (Technology Crossover Ventures) to quickly take a bite out of market giants Google and Yahoo. Adknowledge, which places behaviorally targeted ads in Web pages and emails, aims to provide an alternative to text ads tied to keyword searches.
The full article was originally published at Smart Money, but is no longer available.
Mark Brooks: Adbrite is one of my favorite ad companies and does well for online personals ad buys.