HIP MOJO BLOG — Oct 4 — YouTube cofounder Chad Hurley is looking to pull a Google on the $75 billion TV ad industry by introducing contextual ads. It currently sells its home page ads for $175,000 for 400,000 viewers. $5.25M a month for the home page. Its monthly bandwidth costs are rumoured to be in the region of $1 million each month. But, YouTube is far more of a legal risk than Napster ever was.
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Mark Brooks: You can be sure YouTube is trying to get into bed with the Warner Brothers of the world. The illusive 18-35 year old crowd will tune into the YouTubes of the world instead of TV eventually. Have you tried browsing YouTube for funny videos recently. It's addictive. There's something on everything, for everyone.