MEDIA DAILY — Nov 21 — Yahoo and a consortium of 176 newspapers nationwide have entered into a far-reaching alliance encompassing classified advertising, content, and search. The first phase of the deal will allow the newspapers' help wanted advertisers to post classifieds on Yahoo HotJobs, while the newspapers' online career sections will be powered by HotJobs. The job sites will be co-branded between Yahoo and local newspapers in 38 states including The San Francisco Chronicle, The Dallas Morning News, and The Atlanta Journal-Constitution. In addition to MediaNews, other companies involved in the newspaper group include Belo Corp., Cox Newspapers, Hearst Newspapers, Journal Register Company, Lee Enterprises, and the E.W. Scripps Company. (circulation of 12 million, and Web sites that draw a total of 58 million monthly visitors).
The full article was originally published at Media Post, but is no longer available.
Mark Brooks: …and personals. I'd expect them to be pushing to extend the deal to personals classifieds.
so, mark, i’m curious, how can this development help me, the relationship coach? are you saying that it would be worth advertising here and, if so, where within all of this venue?