WSJ — June 6 — Earlier this week, Jeff Blum was out buying a sandwich when his mind wandered toward his social life. So he got out his cellphone and sent a text message with his work ZIP Code to MeetMoi, a new mobile dating service. Within minutes, his phone received the profile of a woman who worked nearby, and the two began exchanging messages. Designed to be instant versions of Internet dating, many new services have capabilities that online-dating services haven't offered – such as letting you search for a date in a location you can update as you move around, and letting you chat with other people seeking a date while you're out and about. Match.com will soon launch a new mobile dating service that will allow its 15 million members to access their profiles and send messages to potential matches from their phones. Zogo connects users who want to talk by phone. Users log in through the browser in their mobile phone see a list of matches based on their preferences and can request a phone conversation. Jumbuck's Fast Flirting service is a mobile version of speed dating for around $3 a month. 3.6 million U.S. cellphone users accessed a dating service from their mobile phone in March, according to M:Metrics, a mobile research firm, up from 2.8 million in March 2006. FULL ARTICLE @ WSJ
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