DEUTSCHLAND RUNDFUNK – Sep 29 – Ignighter, a group online dating site, started as a Facebook app. Adam Sachs and his two friends created Ignighter app for Facebook after their negative experiences with traditional online dating. Ignighter got over 1M funding in 2008 and became the leading group dating site. Unlike other dating sites, Ignighter's members can only communicate within groups. Adam Sachs now has to figure out how to generate revenue since most of Ignighter's members came from Facebook and are used to the free service. Parship.de, a personality profiling dating site, doesn't have to worry about generating revenue. This company has been around and charging for their services for over 10 years now. Members have to fill out 200-question questionnaire before they receive their first match. The site claims that over 10K people sign up a day. FULL ARTICLE @ DEUTSCHLAND RUNDFUNK (in German)
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Where did the 1M go? They have 158 Active users on FB??
Where did the 1M go? They have 158 Active users on FB??
What time were you on? Perhaps they were sleeping.
What time were you on? Perhaps they were sleeping.
http://www.facebook.com/apps/application.php?id=5332919755&ref=search&sid=762948050.409786390..1
They have 160 Monthly Active users, this changes daily I believe so the time of day I viewed this would have very little affect.
http://www.facebook.com/apps/application.php?id=5332919755&ref=search&sid=762948050.409786390..1
They have 160 Monthly Active users, this changes daily I believe so the time of day I viewed this would have very little affect.
Our users are not on FaceBook. We have over 100k users on our destination site.
Adam
CEO, Ignighter.com
Our users are not on FaceBook. We have over 100k users on our destination site.
Adam
CEO, Ignighter.com