TIMES ONLINE – Oct 29 - Forget Dinner is one of three dating sites — the others are called Marital Affair and Simply Adult — that describe themselves as for broad-minded adults wanting “fun” to meet. Almost all members are married and say that they are not getting enough excitement at home and feel that time is running out. “If you go through your forties without having an affair or even getting close, that’s extraordinary,” says Susanna Abse, a clinical psychotherapist. 115,200 divorces were granted in the UK in 2008. Adulterous behaviour accounted for 29% of all cases. 24% of married men, asked if they would cheat on their partner if there were no possibility of being found out, said yes and only 9% of married women said that they would consider an affair. FULL ARTICLE @ TIMES ONLINE

Great to see all our partners getting such good press coverage – well done guys!!
Great to see all our partners getting such good press coverage – well done guys!!
Impressive that they are in the business of helping to destroy marriages and families, or impressive that they are British – and in the business of helping to destroy marriages and families?
Impressive that they are in the business of helping to destroy marriages and families, or impressive that they are British – and in the business of helping to destroy marriages and families?
Oh don’t – I’m not endorsing them in any way other than as a successful legal business. I absolutely understand where you’re coming from Sam but there’s a few things I’ve learnt in the last couple of years:
1. Many people (agnostic, christian, muslim, jewish) use normal dating sites even if they’re married.
2. In those situations, the married person is lying to the person they’re contacting as well as their family.
3. At least with sites like Forget Dinner both people going into an encounter are being honest with each other that they’re not necessarily looking for marriage or a relationship, just a no commitment encounter. Which is their prerogative.
I’d really like to chat more to you about this at iDate – it’s a very interesting discussion and I can absolutely see both sides.
Oh don’t – I’m not endorsing them in any way other than as a successful legal business. I absolutely understand where you’re coming from Sam but there’s a few things I’ve learnt in the last couple of years:
1. Many people (agnostic, christian, muslim, jewish) use normal dating sites even if they’re married.
2. In those situations, the married person is lying to the person they’re contacting as well as their family.
3. At least with sites like Forget Dinner both people going into an encounter are being honest with each other that they’re not necessarily looking for marriage or a relationship, just a no commitment encounter. Which is their prerogative.
I’d really like to chat more to you about this at iDate – it’s a very interesting discussion and I can absolutely see both sides.
Enabling people to be disrespectful, the lying, cheating and resulting family tragedy that affects many lives that bothers me. But hey, you gotta make money, right? And if you don’t someone else will. That logic is flawed and indicative of the many problems facing the dating industry.
Enabling people to be disrespectful, the lying, cheating and resulting family tragedy that affects many lives that bothers me. But hey, you gotta make money, right? And if you don’t someone else will. That logic is flawed and indicative of the many problems facing the dating industry.
Ross: a successful legal business doesn’t make it moral (nor does people cheating on non-designed-for-cheaters websites). I don’t think these twisted businesses should be feted by anyone. I’d love to chat with you more about this at iDate:)
Dave: I agree with you whole-heartedly. This same perverted logic applies to dealing crack in school-yards: “there is a demand and if I don’t deal, someone else will, so why should I lose out on all that cash?”
From a purely business point of view, having such disgusting sites included as part of the dating industry is the same as lumping in sex “dating” sites – it tarnishes the industry.
Is this what we want, Mark? Why publicize this crap at all?
Ross: a successful legal business doesn’t make it moral (nor does people cheating on non-designed-for-cheaters websites). I don’t think these twisted businesses should be feted by anyone. I’d love to chat with you more about this at iDate:)
Dave: I agree with you whole-heartedly. This same perverted logic applies to dealing crack in school-yards: “there is a demand and if I don’t deal, someone else will, so why should I lose out on all that cash?”
From a purely business point of view, having such disgusting sites included as part of the dating industry is the same as lumping in sex “dating” sites – it tarnishes the industry.
Is this what we want, Mark? Why publicize this crap at all?
I’ve never tried an adult site, but it seems to me that the personal safety, particularly for women, may be risky. Are there any reports or studies on violent or assaults associated with these sites? May be I’m naive about society, but if a woman is looking to just hookup she can be more successful on a regular dating site, since most men aren’t inclined to long term relationships either.
I’ve never tried an adult site, but it seems to me that the personal safety, particularly for women, may be risky. Are there any reports or studies on violent or assaults associated with these sites? May be I’m naive about society, but if a woman is looking to just hookup she can be more successful on a regular dating site, since most men aren’t inclined to long term relationships either.
Sam,
Ashley Madison is a sponsor of the site. You’re directing your message to the wrong audience.
Sam,
Ashley Madison is a sponsor of the site. You’re directing your message to the wrong audience.
Sam, Dave – good points and I absolutely understand where you’re coming from. I agree with Meir and do believe there needs to be some sort of formal separation of general, casual and adult dating sites.
I personally don’t have a problem with the premise of a site like Forget Dinner – where it’s clear to both parties that the encounter is more casual than relationship-based. Both people are adult, going in to something honestly.
However, a site like Marital Affair (which is the UK equivalent of Ashley Madison and the most popular site of it’s kind in the UK) should most definitely be in it’s own category.
To be fair to Mark though – this was reported in The Times, a rather reputable newspaper – and the sites were lumped together because journalists don’t know different.
It’s up to the us, the industry, to establish solid classification of sub-sectors and promote these.
Since I came on the scene full time in 2007 I’ve tried to promote an industry voice in the UK but a lot of dating companies aren’t interested. However, this is the only way we’ll help to clean up the pure online dating industry.
Sam, Dave – good points and I absolutely understand where you’re coming from. I agree with Meir and do believe there needs to be some sort of formal separation of general, casual and adult dating sites.
I personally don’t have a problem with the premise of a site like Forget Dinner – where it’s clear to both parties that the encounter is more casual than relationship-based. Both people are adult, going in to something honestly.
However, a site like Marital Affair (which is the UK equivalent of Ashley Madison and the most popular site of it’s kind in the UK) should most definitely be in it’s own category.
To be fair to Mark though – this was reported in The Times, a rather reputable newspaper – and the sites were lumped together because journalists don’t know different.
It’s up to the us, the industry, to establish solid classification of sub-sectors and promote these.
Since I came on the scene full time in 2007 I’ve tried to promote an industry voice in the UK but a lot of dating companies aren’t interested. However, this is the only way we’ll help to clean up the pure online dating industry.