PARSHIP – Apr 21 - Men who believe in ‘love at first sight’ and ‘instant chemistry’ are three times more prone to infidelity in their next relationship than men who take at least two weeks to fall in love, according to a new report by Parship. For the majority of single people – 75% of men and 80% of women – it takes at least five dates over several weeks to decide if they want to start a relationship. This survey indicates that there is a close relationship between infidelity and impulsiveness. Of the 22% of men who admitted to infidelity, 67% confessed to two or more affairs, while 14% had been unfaithful on at least ten different occasions. Of the 20% of women who admitted to a previous indiscretion in a relationship, the majority (60%) said they had been unfaithful just once, with 22% admitting to twice and 16% to three times or more. Just 5% admitted to being unfaithful on at least ten separate occasions.
Mark Brooks: Chemistry and love are very different. Chemistry is more sexual and pheromone based. You can have chemistry with someone, but not be compatible. The likes of eHarmony, PerfectMatch, Chemistry and Parship aim to help people find out if their values and characters are compatible for long term harmony. On the other hand, couples may be compatible, but not have 'chemistry.' Meaning, they may not have a physical and pheromone attraction when they meet for a first date. It happens all the time. Couples get on well online, and then the first date bombs because they don't feel attracted. The chances of two people feeling attracted on a first date will increase if they have a chance to talk and get to know each another before they meet. However, if they share too much, it can be detrimental for the first meeting. People need to know the basics about each other. According to Professor Dan Ariely of Duke University (and MIT) The 'halo effect' kicks in. Singles tend to cast ideals onto the person they're about to meet which improves their openness and chances of having chemistry. Its good for them to have some areas of mystery. A key value that dating sites offer is helping singles cover the 'showstopper questions' before meeting. i.e. do they have kids, smoke, drink, want to get married, have more kids. Along with their religion, political sway, and general sexual preferences.