PR NEWSWIRE – Feb 17 – While researching something else entirely, Badoo has discovered evidence of a striking correlation between online flirting and offline protest. "We were compiling a league table of the most flirtatious cities in each continent," explains Lloyd Price, Badoo's Director of Marketing, "ranking cities by the number of online flirtations initiated per month by their average Badoo user." Interestingly enough, the most flirtatious African city Tunis. Cairo was Africa's third most flirtatious city. And Africa's 2nd most flirtatious city is Algiers. One answer might simply be age. Badoo's users in North Africa are predominantly "Generation Y", in their twenties and thirties, like those spearheading the protests. And these protesters are wired.
The full article was originally published at Business Insider, but is no longer available.
This has got to be one of the sickest PR exploitations of current events I’ve seen.
This has got to be one of the sickest PR exploitations of current events I’ve seen.