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IAC’s Match.com Acquires OkCupid For $50M In Cash

Posted on February 2, 2011

Match.com okcupid logos TECH CRUNCH – Feb 2 – IAC’s Match.com is continuing its acquisition strategy today with the purchase of OkCupid for $50M in cash. The deal also includes future earnouts contingent upon performance. While Match.com has a significant userbase, OkCupid singles tend to be younger, which is why Match found it to be a useful acquisition. OkCupid, which has raised $6M, was co founded by Max Krohn, Sam Yagan, Chris Coyne and Christian Rudder. Match has previously acquired dating site People Media for $80M and most recently Singlesnet. Yagan will continue to operate OkCupid. FULL ARTICLE @ TECH CRUNCH

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4 thoughts on “IAC’s Match.com Acquires OkCupid For $50M In Cash”

  1. Nick's avatar Nick says:
    February 2, 2011 at 2:49 pm

    Wow, no-one expected that. Congrats to the team.
    Free, quality dating sites like OKCupid are very unique. Good for traffic to Match.com I guess. I hope the OKCupid team continue to give interesting dating insights on their Blog (OkTrends) http://blog.okcupid.com – Maybe on Match’s data this time 🙂

    Reply
  2. Nick's avatar Nick says:
    February 2, 2011 at 2:49 pm

    Wow, no-one expected that. Congrats to the team.
    Free, quality dating sites like OKCupid are very unique. Good for traffic to Match.com I guess. I hope the OKCupid team continue to give interesting dating insights on their Blog (OkTrends) http://blog.okcupid.com – Maybe on Match’s data this time 🙂

    Reply
  3. Unknown's avatar Mark Brooks says:
    February 3, 2011 at 4:31 pm

    This is a great acquisition for Match. Singlesnet wasn’t a strategic acquisition. This most definitely is. The addition of the OKCupid team to Match.com’s brainpower will be significant.
    Mark Brooks
    OnlinePersonalsWatch
    usa 212-444-1636 / uk 020-8133-1835

    Reply
  4. Unknown's avatar Mark Brooks says:
    February 3, 2011 at 4:31 pm

    This is a great acquisition for Match. Singlesnet wasn’t a strategic acquisition. This most definitely is. The addition of the OKCupid team to Match.com’s brainpower will be significant.
    Mark Brooks
    OnlinePersonalsWatch
    usa 212-444-1636 / uk 020-8133-1835

    Reply

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