
ITPRO PORTAL – Oct 7 -
Badoo, one of the world's largest social networks, has grown to 127.5M members in five years. It is still growing at the rate of 4M members a month. Facebook managed to add 20M members per month over the last year alone. As for traffic, Badoo has 46M active users. Only 60% of users on Badoo were aged 25-44 with a sizable portion coming from Generation X. Badoo doesn't have any immediate plans to launch non-core services like ecommerce features (a la Groupon) or a dating service which could dovetail nicely with the existing offering not unlike what another rival –
Plentyoffish.com – is trying to achieve.
by Desire Athow
See full article at ITPro Portal
Mark Brooks: Badoo used to be more defined as a dating site. They changed their position. Now they're a friends discovery site. Facebook is more about staying in touch with people you already know.
See all posts on Badoo
See all posts on Plentyoffish
This post also appears on SocialNetworkingWatch.
I don’t know what Badoo is like in the US, but I’ve been living here in Medellin, Colombia for about 5 weeks and have already been on dates with like 10 girls from it. Based on what I’m seeing here, this is just an Instant Messanger-driven dating site (you don’t send long, witty dating emails, you send brief IMs with the goal of of a two-way live chat conversation). The only girls that say they are looking for friends put that because they have a boyfriend and the profile is public, but they are secretly on the site because they aren’t happy with their current relationship. I wouldn’t ever call it a social network from what I’m seeing here. It’s a dating site that doesn’t want to be labeled as such.
I don’t know what Badoo is like in the US, but I’ve been living here in Medellin, Colombia for about 5 weeks and have already been on dates with like 10 girls from it. Based on what I’m seeing here, this is just an Instant Messanger-driven dating site (you don’t send long, witty dating emails, you send brief IMs with the goal of of a two-way live chat conversation). The only girls that say they are looking for friends put that because they have a boyfriend and the profile is public, but they are secretly on the site because they aren’t happy with their current relationship. I wouldn’t ever call it a social network from what I’m seeing here. It’s a dating site that doesn’t want to be labeled as such.