Online Personals Watch
Menu
  • Home
  • About
  • Research
    • News by Company & Categories
    • News by Date
    • All Online Dating Statistics
    • Public Companies
    • Acquisitions
    • Funding Rounds
    • Top Online Dating Reporters
    • OPW in the Press
    • All Executive Interviews
  • Conferences
  • Courtland Brooks
  • Contact
  • Subscribe
Menu

How Badoo Got 130 Million People And $100M In Revenue

Posted on December 6, 2011

Badoo logoTECH CRUNCH – Dec 6 – Badoo has recently reached 130M registered users and now brings in $100M a year. Badoo would be the 4th biggest social network if it was just a social network. But Badoo adapts to the local needs of its international user base. In the UK it’s used for casual dating, in the Czech Republic it’s a marriage site, and in Indonesia burqa-clad women find self-expression on the site. While it can be tempting to gate some crucial features behind a pay wall, Badoo decided to make all of its core functionality free. While it was growing to a scale where it could support itself, Badoo took $30M in funding. Now it doesn’t need to take additional funding rounds. To reach its $100M in yearly revenues, though, Badoo lets users pay to be more visible and learn who they should try to start a conversation with.

by Josh Constine
See the full article at Tech Crunch

See all posts on Badoo

Share this:

  • Share on X (Opens in new window) X
  • Share on LinkedIn (Opens in new window) LinkedIn
  • Share on Facebook (Opens in new window) Facebook
  • Email a link to a friend (Opens in new window) Email

Related


← Previous Post
Next Post →

8 thoughts on “How Badoo Got 130 Million People And $100M In Revenue”

  1. Unknown's avatar Mark Brooks says:
    December 6, 2011 at 5:53 pm

    Twoo.com and TheComplete.me are two new companies to watch in this space. (our clients)

    Reply
  2. Unknown's avatar Mark Brooks says:
    December 6, 2011 at 5:53 pm

    Twoo.com and TheComplete.me are two new companies to watch in this space. (our clients)

    Reply
  3. Mike's avatar Mike says:
    December 7, 2011 at 11:09 am

    Twoo.com is a pure copy of Badoo and they are already getting alot of horrible PR online. Just google twoo and you´ll see. They are also overspamming their users and when I contacted them about being an affiliate they had no idea what an “affiliate” was. Pretty strange.

    Reply
  4. Mike's avatar Mike says:
    December 7, 2011 at 11:09 am

    Twoo.com is a pure copy of Badoo and they are already getting alot of horrible PR online. Just google twoo and you´ll see. They are also overspamming their users and when I contacted them about being an affiliate they had no idea what an “affiliate” was. Pretty strange.

    Reply
  5. Rachel's avatar Rachel says:
    December 7, 2011 at 3:42 pm

    It’s kind of crazy how Badoo is something different in each market. How do they do it?? I just don’t see how they will be sustainable. Facebook has a lot of diversity in what it offers, but it’s through apps, which are like mini-worlds within the larger Facebook context. Take Rounds for example – http://apps.facebook.com/chatrounds/conv/?publisherid=elena&campaignid=BC&bannerid=0   

    Reply
  6. Rachel's avatar Rachel says:
    December 7, 2011 at 3:42 pm

    It’s kind of crazy how Badoo is something different in each market. How do they do it?? I just don’t see how they will be sustainable. Facebook has a lot of diversity in what it offers, but it’s through apps, which are like mini-worlds within the larger Facebook context. Take Rounds for example – http://apps.facebook.com/chatrounds/conv/?publisherid=elena&campaignid=BC&bannerid=0   

    Reply
  7. joe's avatar joe says:
    December 10, 2011 at 10:18 pm

    I think Badoo’s inflated numbers are directly related to their popular facebook app and address book spamming. Once they have your e-mail address and send you an invite, you can be considered a member even if you don’t activate and join the site. I think they are def looking for a sale like Bebo to AOL. I think online dating/social networking sites is a tough slog, even for a site like POF.

    Reply
  8. joe's avatar joe says:
    December 10, 2011 at 10:18 pm

    I think Badoo’s inflated numbers are directly related to their popular facebook app and address book spamming. Once they have your e-mail address and send you an invite, you can be considered a member even if you don’t activate and join the site. I think they are def looking for a sale like Bebo to AOL. I think online dating/social networking sites is a tough slog, even for a site like POF.

    Reply

Leave a Reply Cancel reply

  • YouTube
  • X
  • LinkedIn
  • Facebook
Graphic featuring the logo of Courtland Brooks with the text 'We'll Help You Grow, Thrive & Exit' and bullet points for services including Strategy, Marketing, PR, Influencers, and Business Development.

OUR EVENTS

A blurred audience in a large venue with colorful lighting, featuring the bold text 'LTR US' in the foreground.

OUR SPONSORS

Logo of HubPeople featuring geometric shapes and the text 'HubPeople' in a modern font.
Logo of InnerVue featuring stylized graphic elements and the brand name in elegant typography.
Logo of LeadThink, featuring the tagline 'YOUR GROWTH STARTS WITH US' and the description 'The #1 Destination for Early to Late-Stage Startups' in a combination of blue and pink text.

GOT NEWS?

Share your news at
tips@onlinepersonalswatch.com.

COURTLAND BROOKS

We help online dating & social businesses grow, thrive, and exit. See CourtlandBrooks.com.

CONTACT

Mark Brooks
CEO, Courtland Brooks
Publisher, Online Personals Watch
mark@courtlandbrooks.com

Irena Brooks
Editor, Online Personals Watch
irena@courtlandbrooks.com

©2026 Online Personals Watch