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Month: June 2013

Thanks To Our Sponsors

Posted on June 30, 2013
Opw sponsors June 13

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Second-time Brides Fuelling Rise In Weddings

Posted on June 27, 2013

Second marriageIOL – June 27 – The number of marriages has gone up for the second year in a row, partly thanks to a growth (6.5% increase) in couples in their late 50s and 60s getting hitched for a second or third time. 15% of all weddings involved a husband and wife both marrying for the second time.

by Steve Doughty
See full article at IOL

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Research And Reviews

Posted on June 26, 2013
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Let’s Date Names New CEO

Posted on June 26, 2013

Letsdate adam huieALLTHINGSD – June 25 – Let's Date, the mobile matchmaking app startup, named Adam Huie its new CEO. Huie was a co-founder and director of strategy and operations at Hatch Labs, the development shop responsible for creating Tinder. Tinder is Let’s Date’s largest competitor. After Tinder was built, parent company IAC shut down Hatch Labs and shuttered many of the projects within. Tinder, the most successful app to come out of Hatch Labs by far, is still up and running under IAC’s ownership. Huie and Let’s Date prefer the more detailed, full-profile approach. “We actually want to match folks together to go on a date, so we provide extra features after the match,” said Huie.

by Mike Isaac
See full article at AllThingsD

See all posts on Let'sDate
See all posts on Tinder

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Online Matrimony On The Rise, So Is The Divorce Rate

Posted on June 26, 2013

Online matrimonyTIMES OF INDIA – June 26 – Online matrimony portals are concerned that the rising tide of divorces across India could threaten their businesses. They are offering counselling services and free books on the dos and don'ts of a happy marriage. It is estimated that nearly half of marital break-ups involve partners who met online. "About seven cases out of every 10 that I handle are of marriages arranged through matrimonial websites," said UjwalaMandgi, a divorce lawyer. The online matrimony market is growing ~30% annually. Posting incorrect information on age, religion or marital status are the most common problems in online marriage portals, as is lying about salary.

by Harsimran Julka & Apurva Vishwanath
See full article at Times of India

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Dating Sites Are Not Appealing, Survey Finds

Posted on June 25, 2013

Epoll logoBUSINESS WIRE – June 24 – What started out as an enjoyable way for people to connect and interact with each other is turning into a time-consuming chore, according to a recent survey conducted by E-Score, a consumer research service. The survey identified the social media sites with the most consumer awareness, as well as the appeal of those sites.

Site        Awareness  Appeal  Unique monthly users (US)
----------  ---------  ------  -------------------------
Facebook    85%        50%     140 million
----------  ---------  ------  -------------------------
Twitter     76%        18%     92 million
----------  ---------  ------  -------------------------
Google+     58%        45%     28 million
----------  ---------  ------  -------------------------
eHarmony    56%        6%      18 million
----------  ---------  ------  -------------------------
Match.com   47%        6%      72 million
----------  ---------  ------  -------------------------
Pinterest   38%        42%     75 million
----------  ---------  ------  -------------------------
Instagram   37%        27%     26 million
----------  ---------  ------  -------------------------
MySpace     36%        10%     6 million
----------  ---------  ------  -------------------------
Yelp        25%        51%     15 million
----------  ---------  ------  -------------------------
LinkedIn    23%        24%     64 million
----------  ---------  ------  -------------------------

Match.com and eHarmony were among the top five most recognizable brands yet were among the lowest when ranked by appeal, indicating consumers' displeasure with the process of using social media to find a companion.

The full article was originally published at WSJ, but is no longer available.

See all posts on Match.com
See all posts on eHarmony

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DateEvent.com Focuses On Getting Users Offline

Posted on June 25, 2013

Dateevent logoBUSINESS WIRE – June 25 – DateEvent.com is a new dating site that allows users to create or join 'date events', essentially a date for 2 people at a set location. The service launches today in London. Users are free to create or join date events but require 1 token at the point of confirmation. At launch, a token is 3.60 pounds, though a deal allows 5 for the price of 3.

The full article was originally published at Market Watch, but is no longer available.

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Tinder Getting Popular In Australia

Posted on June 25, 2013

Tinder logoWATODAY – June 24 – Tinder, the new social dating app, is taking off in Australia. Tinder created 63M matches worldwide since its launch late last year. Tinder extracts user's Facebook data to find matches based on his/her likes and mutual friends. Users scroll through peoples' profile pictures and either 'like' or reject each one. If they happen to 'like' someone who's taken a prior liking to them, they're then introduced in a private chat. Tinder is currently growing at a rate of 4-5% every day in Australia, which is in line with the growth of Instagram, Twitter and Facebook.

by Jerrie Demasi
See full article at WAToday

See all posts on Tinder

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Airport Dating Is Taking Off

Posted on June 25, 2013

Meetattheairport symbolCANBERRA TIMES – June 24 – MeetAtTheAirport.com is for people who want to kill the extra time they have before their flight to meet like minded people. "People always tell you to meet in a public, safe place. What's safer than an airport?", said Steve Pasternack, the website's founder. Vino Volo is a small wine shop at the airport in Northern Virginia. Many people start their Parisian vacations with a glass of wine, and because seating is limited, Vino Volo often asks strangers if they wouldn't mind sitting together. At least one couple met there while waiting for a flight and later got engaged.

by John Kelly
See full article at Canberra Times

See all posts on MeetAtTheAirport

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iDate Beverly Hills Photos

Posted on June 24, 2013

OPW – June 24 – Photos are up for iDate Beverly Hills. See them here. The conference focused on mobile dating and was well attended by established Internet dating companies, along with upstart entrepreneurs and service providers. We highly recommend attending iDate Cologne in September and iDate Vegas in January. This is where the industry gets together to share thoughts, and where entrepreneurs can get a reality check on their fledgling business strategies.

June7-090 
June5-118

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