FRESH BUSINESS THINKING – Sep 9 – UK singles spend £3.6 billion a year in their pursuit of love, according to match.com's research. Supplemented by The Centre for Economic Business Research, the survey of 1,000 British singles shows that ~37M dates take place each year and the average couple spend £103 on each date. The overall spend on entertainment, restaurants and bars in 2013 was £2.1 billion, up from £1.3 billion in 2012. The average dater also spends ~£281 every year on clothing, cosmetics and beauty when specifically preparing for a date.
by Daniel Hunter
The full article was originally published at Fresh Business Thinking, but is no longer available.