BUSINESS WIRE – Feb 14 – MeetMe.com's Valentine's Day survey of 12K members reveals that 94% of women and 84% of men prefer to start out as friends. Making new friends is the number one reason people use MeetMe today. Online/mobile apps are by far the most common way to meet someone new. More people met their Valentine’s Day date online than offline this year.
Month: February 2014
JDate Launches “Get Chosen” Campaign To Mark Its Rebrand
MARKETWIRED – Feb 15 - JDate.com is launching a new marketing campaign that further emphasizes the "J" in JDate. The rebranding initiative, titled "Get Chosen," represents the first major rebrand for JDate since its launch in 1997. The multi-platform campaign will roll out across various channels, including print, digital and social. In addition to adding the tagline "Get Chosen" to the logo, JDate revealed a new homepage design to reinforce the brand's position as the go-to community for Jewish singles.
The full article was originally published at Spark Networks website, but is no longer available.
Wearable.ai Launch
OPW – Feb 16 – Mobile is hot. Wearable's are next, and will be smoking hot for iDating! In 7 years time you will barely recognize this industry. We're launching a new blog that you should consider subscribing to so you can stay on top of the wearables wave. See Wearable.ai. You can subscribe for free daily email updates.
We chose the name Wearable.ai because eventually Artificial Intelligence will enhance wearable technology, and then things get REALLY interesting for the idating industry.
Wearable technology is relevant to your world, as heads of iDating companies, because you're underperforming for two reasons.
- Users lie, and
- They don't really know what they want.
These two factors make our jobs very tough.
Wearables will allow us to observe preferences and behaviors and get a more accurate picture of who our users are, and what they really want.
…oh yeah, it will also allow us to authenticate people. Just a small bonus. ;-)
Watch this space, and sign up for Wearable.ai.
VCs’ Are Positive About Online Dating Turning Into Attractive Investment
UNQUOTE – Feb 14 – Europe's online dating market has not enjoyed a satisfying relationship with venture capital. Venture firms initially poured capital into basic dating sites before moving towards more social media-based offerings, such as 360 Capital Partners' €2M investment in Smartdate, a Facebook-integrated dating platform, in 2010. Now the sector has expanded into dating apps. "The winner will be freemium and mobile", says Pavel Bogdanov, a partner at Almaz Capital, a backer of Estonia-based social dating site Flirtic. Europe's venture firms may already be testing the waters. Paua Ventures, Astutia Ventures and IBB Beteiligungsgesellschaft has invested in German social discovery and dating app mbrace. "In five years, dating could be changed again by the popularity of wearables", says Bogdanov.
This post also appears on InternetDatingInvestments.
Dating For The 1% Who Spend $100K To Find Love
CNBC – Feb 14 - Berkeley International charges up to $100K to help the rich find love. It is certainly tapping into a booming market. Berkeley International already has 8 offices across Europe, and is in the process of opening 4 more in LA, New York, Hong Kong and Singapore. Over the last 12 months, its membership base has grown ~40%. High-profile CEOs, tech billionaires and various other "very high profile" individuals are among its members.
“Valentine’s Day Means Nothing”, Says 42% Of Aussie Singles
OASIS – Feb 15 – Almost half of singles in Australia have no interest in Valentine's Day whatsoever according to a by Oasis.com. 86% of respondets aren't feeling any pressure.
Vizzidate.com Removes The Profile Writing Dilemma
PR NEWSWIRE – Feb 14 – Vizzidate's philosophy is that a picture tells a thousand words. The site has just launched in London and removes the need for a wordy and difficult-to-write profiles. It lets users post images to reflect their personality.
Secret Diamond Club Is Launching In UK
TELEGRAPH.CO.UK – Feb 14 - Secret Diamond Club is a dating site for wealthy men and beautiful women. It first launched in Denmark, and now it’s after the UK market. Women must submit three photos of themselves – face, full body, one of their choice – and then wait to hear if they are beautiful enough to be accepted. The most attractive pay the least for their membership (max £30 a year). Men pay ~£6K a year for a local membership and £60K a year for a global one and remain anonymous until they decide to make contact with a female member.
STD Dating Sites Are Growing Space
TELEGRAPH.CO.UK – Feb 14 – ~500K new cases of STIs were diagnosed in 2012 in the UK; ~90K were living with HIV and one in two people under 25 tested positive for Chlamydia. Studies show that one in four students catch a sexual infection during their first year of university. Positive Singles has 30K registered UK members, while Herpes Dating says it has 795K members. A lack of support available led Max to set up H-YPE! in 2006. Sites like H-YPE! enable people with herpes or HPV to find answers to their questions in a safe and secure environment. For some, they’ve even given the hope for a future of marriage and children that they thought lost when first diagnosed.
Embre Launches To Improve Relationships
PR NEWSWIRE – Feb 14 – Embre is launching its new Facebook app designed to improve relationship communication. It allows users to privately analyze and score various dimensions of their relationship in order to improve it. 65% of couples cite 'communication problems' as the leading cause of relationship discontent and a contributing factor in ~50% of breakups and cases of divorce, a survey found.
The full article was originally published at Sacramento Bee, but is no longer available.