BBC.COM – Mar 24 – "If you want to know if a prospective date is relationship material, ask them these 3 questions", says Christian Rudder, co-founder of OkCupid.
- Do you like horror movies?
- Have you ever travelled around another country alone?
- Wouldn't it be fun to chuck it all and go live on a sailboat
According to him, these are the questions first date couples agree on most. Some dating sites ask as many as 400 questions, and the answers are fed in to large data repositories. Match.com estimates that it has ~70 terabytes of data about its customers. Applying big data analytics is helping dating sites provide better matches for their customers. And more satisfied customers mean bigger profits. But people lie. Many users also supply inaccurate information about themselves unintentionally.
by Paul Rubens
See full article at BBC
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