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Month: May 2014

Tinder Is Set To Embrace Ads

Posted on May 1, 2014

Tinder logoBUZZFEED – May 1 – IAC is looking into ways it could monetise Tinder, including ads. The app is currently free to use and requires users to sign in through Facebook to meet others on the app. But despite being on the app store for ~20 months – and having 10M daily users – Tinder has never generated any revenue.

by Siraj Datoo
See full article at BuzzFeed

See all posts on Tinder

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A Fifth Of Brits Use Dating Apps While In A Relationship

Posted on May 1, 2014

1398872195671_wps_11_Oct_2013_WOMAN_WITH_PHDAILYMAIL.CO.UK – A new survey by vouchercloud.com revealed that 21% of people aged 18-35 have secretly used dating sites behind their partner’s back while in a relationship. The most commonly used dating sites were POF (43%), followed by Tinder (37%) while 29% even paid to be members of Match.com.

by Bianca London
See full article at DailyMail.co.uk

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Match.com Q1 2014 Results – Revenue Up 9%

Posted on May 1, 2014

Matchcom logo new dec 13PR NEWSWIRE – Apr 30 – The Match Group revenue increased 9% YOY ($212.2M), as paid subscribers grew 10% to 3.5M globally. Profits declined despite higher revenue primarily due to a significant increase in marketing expenses.

See full article at MSN Money

See all posts on Match.com

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Misfit CEO To Discuss Wearable Technology iDate LA

Posted on May 1, 2014

Idate2014 logoOPW – Apr 30 – Sonny Vu, CEO & Founder of Misfit will present at the 38th iDate Internet Dating Conference. The event takes place on June 4-6, 2014 at the SLS Hotel in Beverly Hills, CA. Vu will discuss the evolution of wearables and ambient and their implications for the future of dating. Misfit invents and manufactures wearable and ambient computing products with applications ranging from health and wellness to home automation. 

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Personal Dating Assistant Cuts The Frustration Out Of Online Dating

Posted on May 1, 2014

Personal-Dating-Assistants logoWASHINGTON POST – May 1 – Matthew Valentines is the founder of Personal Dating Assistants, a service that launched last month. For $9.50 an hour, a “dating assistant” will set up a profile on a dating site, find and message eligible dates, and exchange phone numbers with interested parties. PDA only accepts male clients. It is for guys who want to go on more dates, but don’t necessarily have the skill set or the time to find women who interest them.

by Caitlin Dewey
See full article at Washington Post

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