CREWEGUARDIAN – Feb 25 - Zoosk has been ordered to ensure it places its ads appropriately after they appeared on an app for young fans of One Direction. The app – a game called Date One Direction (D1D) – showed banner and full-screen ads from Zoosk featuring images of men and women and help to "meet local singles!". The free D1D cartoon-style game, which is classified 9+ in Apple's app classification system, gives fans the chance to build virtual relationship with members of the boyband. Childnet International complained to the Advertising Standards Authority (ASA) that the ads encouraged children to talk to strangers and had been inappropriately and irresponsibly placed within the app.
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