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Month: July 2015

Dating App iCrushiFlush Raises Funds From IDG Ventures

Posted on July 23, 2015

Icrushiflush logoECONOMIC TIMES – July 22 – The funds will be primarily used for product enhancement. The company did not disclose the amount. IDG Ventures has invested in companies like Flipkart, Yatra, Newgen, Lenskart, Vserv, Firstcry, Manthan Software and Zivame. iCrushiFlush is a casual dating app that helps connect people around their location.

The full article was originally published at Economic Times, but is no longer available.

See all posts on iCrushiFlush

This post also appears on InternetDatingInvestments.

Summarized by Courtland Brooks Internet Dating Marketing Consulting

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Online Dating In Hollywood

Posted on July 23, 2015

Dating_nightmares_illoHOLLYWOOD REPORTER – July 22 – Dating in L.A. has always had a bad rap. "Particular to Hollywood are successful businessmen going home with anyone they want — and women getting paid to be pretty," says Talia Goldstein, professional matchmaker and founder of Three Day Rule. "This makes this town more superficial and brutal for the rest of us." Tinder has become part of the daily lexicon. Mark Brooks explains the app's popularity: "What's made it catch fire is that it's fun, and online dating can feel like work. It's brought new heat to the industry and is benefiting everyone," including Tinder president and co-founder Sean Rad, who met his girlfriend Alexa Dell on his own app. "What we've done," says Rad, "is take rejection out of dating." Online dating has seen the rise of the "virtual affair," a romance that ends the minute meeting becomes a reality. Brooks admits digital dating could improve: "We've taught people a new way to meet people. Now we have to teach them how to keep people. People need to reveal themselves more. The future is in combining digital dating with wearable tech, which will allow the sharing of certain personal data: what music you download, where you eat, where you travel." Video also will add authenticity, says dating coach Eric Resnick.

by Merle Ginsberg
See full article at The Hollywood Reporter

See all posts on Tinder
See all posts on ThreeDayRule

Summarized by Courtland Brooks Internet Dating Marketing Consulting

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How POF Founder’s $575M Payday Could Spark Vancouver Investment

Posted on July 23, 2015

InvestmetnsBIV.COM – July 22 – Markus Frind is staying quiet about what he'll do with the money, but Boris Wertz, founder of Version One Ventures, expects the local tech community to benefit. Frind, however, said he prefers to invest in later-stage companies over Vancouver tech startups. This year he put $21M into Burnaby-based software developer and e-commerce company Cymax. His strategy is to look at deals as they come along.

by Tyler Orton
See full article at Biv.com

See all posts on POF

Summarized by Courtland Brooks Internet Dating Marketing Consulting

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White Label Dating Is Now Part Of Venntro Media Group

Posted on July 23, 2015

Venntro logoWLD – July 21 – Brands under the umbrella of the Venntro Group now include White Label Dating, Global Personals, WooWise, Jiko and more. The only visible change partners will notice is that payments will now show on their bank statement as Venntro Media Group.

See full article at WLD

See all posts on WhiteLabelDating

Summarized by Courtland Brooks Internet Dating Marketing Consulting

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How The Recent Data Breach Affects Ashley Madison’s IPO

Posted on July 21, 2015

Ashleymadison pic july 15MARKETWATCH / WSJ – July 20 – Avid Life Media, which owns Ashley Madison, wanted to raise $200M in an IPO. A recent data breach may hurt the site’s chances of launching a successful IPO anytime soon. "They've hinged their entire existence on privacy," says Mark Brooks, a dating-industry analyst and the editor of Online Personals Watch. "It's definitely going to affect their IPO plans. It’s going to reduce the value of this company. They're going to see their conversion rates hit, their attention rates hit, and see some people leave. People prize their privacy on online dating sites. This is compounded 1,000 times on AshleyMadison.com over a typical dating site." Other dating site companies with IPO ambitions such as The Match Group, will be doubling down on their security measures, he adds. Ashley Madison said it has now secured the site, called the hack an act of "cyberterrorism" and apologized to its users.

AshleyMadison launched in 2001. "It has helped move adulterers from traditional dating sites", Brooks says. "It's done a good job of cleaning up other sites," he says. Another thing that can affect the IPO are complaints about fake profiles on the site. Ashley Madison has little direct competition. "The entire business is built on the premise that few will follow," Brooks says. "It's simultaneously brilliant and despicable. It gets people talking, which is also good for business."

Biderman acknowledges that there are a lot of hurdles to overcome before an IPO. He says he loves being the CEO of a private company. Brooks says, the site will be working hard to restore confidence in the site among users and potential investors. "They'll also work on search engine optimization over the next six to 12 months to make sure that other more positive stories about Ashley Madison appear when you Google the site," he says. "There’s plenty that can be done. If someone is prepared to spend big money, they can have a story almost disappear by producing more interesting content."

by Quentin Fottrell
See full article at Marketwatch

See all posts on AshleyMadison

Summarized by Courtland Brooks Internet Dating Marketing Consulting

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Gay Dating Apps Battle For Supremacy In China

Posted on July 21, 2015

China gay weddingMASHABLE – July 21 – "Geng Le," the former policeman, founded one of China’s earliest gay sites. The site, danlan.org, was repeatedly shut down by Chinese government. Every time, he'd move his server to another city and launch again. But the times have changed. Geng's site is now free to cover gay news from around the world. Three years ago, he launched a gay-dating app called Blued, which he claims is the most widely used globally, with 15M users. After receiving $30M in funding last year, Blued launched an English version of the app in Feb and set up offices in the U.S., Thailand and Taiwan. In 2013, a new gay-dating app called Zank appeared. The app has ~8M users, and received $3.2M in private funding last year. Blued and Zank have done well locally but Grindr isn't giving up. Blocked by the Chinese government until June 2011, the app’s user numbers have been steadily climbing ever since.

by Justin Bergman
See full article at Mashable

See all posts on Blued
See all posts on Grindr
See all posts on Zank

Summarized by Courtland Brooks Internet Dating Marketing Consulting

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Mashable Message To AshleyMadison: “Forget About IPO, Start Planning To Retire”

Posted on July 21, 2015

Ashley madison on fireMASHABLE – July 21 – For many of Ashley Madison's 37M users, the site's breach could have devastating consequences on their personal lives. AM claims that it has now been able to secure its sites; at this stage, that doesn't really matter. Already, files containing emails and passwords have started to spread online. The attackers claim to have more than just login identities. Their trove purportedly includes profiles and individual messages. Being in the "discreet connection" space means security should have been AM's number one priority. Stu Sjouwerman, the CEO of security awareness platform KnowBe4, said the fact that AM's data was not encrypted "is tantamount to criminal negligence."

by Christina Warren
See full article at Mashable

See all posts on AshleyMadison

Summarized by Courtland Brooks Internet Dating Marketing Consulting

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Ashley Madison Failed At A Key Value – Privacy

Posted on July 21, 2015

Ashleymadison with wormFINANCIAL POST – July 21 – A group of hackers gained access to Ashley Madison's data. This is the second time in two months a prominent dating site has been compromised. In May, hackers leaked info about users of Adult Friend Finder. The married people seeking affairs may be more interested in discretion than the average online dating user, but the hack exposes a vulnerability in the growing industry. Mark Brooks, principal consultant at the online dating industry advisory firm Courtland Brooks, said he would be surprised if Avid Life goes ahead with its IPO on schedule following the attack. "Their key value is privacy. They've failed at a key value," Brooks said. "Their IPO is definitely going to be affected. I can't imagine they'll proceed with it. They're not going to achieve full market valuation."

by Claire Brownell
See full article at Financial Post

See all posts on AshleyMadison

Summarized by Courtland Brooks Internet Dating Marketing Consulting

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FidelityDating.com Is Anti-Ashley Madison Dating Site

Posted on July 21, 2015

Fidelitydating screenshotNY POST – July 21 – Fidelitydating.com is a site aimed at "infidelity survivors" seeking other singles who've also been through cheating scandals. With the slogan "Love is precious. Stay faithful," the service is hoping to provide an antidote to popular cheaters' sites like Ashley Madison.

by Jane Ridley
See full article at NY Post

Summarized by Courtland Brooks Internet Dating Marketing Consulting

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Ashley Madison May Have To Scrap £130m London IPO

Posted on July 21, 2015

Ashley madison no ipoSTANDARD.CO.UK – July 21 – Dating-industry analyst, and editor of Online Personals Watch, Mark Brooks said: "They've hinged their entire existence on privacy. It's definitely going to affect their IPO plans. It's going to reduce the value of this company. People prize their privacy on online dating sites. This is compounded 1,000 times on AshleyMadison.com over a typical dating site."

by Jonathan Prynn
See full article at Standard.co.uk

See all posts on AshleyMadison

Summarized by Courtland Brooks Internet Dating Marketing Consulting

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