FAST COMPANY – Jan 12 – Anyone who's used Tinder is assigned an internal rating: a score calculated by the company that ranks the most (and least) desirable people swiping on the service. The scores referred as "Elo Scores" are not available to the public. According to Tinder CEO Sean Rad, the rating is not a measure of attractiveness, but a measure of "desirability," in part because it's not determined simply by the profile photo. "It's not just how many people swipe right on you," Rad explains. "It's very complicated. It took us two and a half months just to build the algorithm because a lot of factors go into it."
by Austin Carr
See full article at Fast Company
Summarized by the Courtland Brooks team