MASHABLE – Jan 31 – It has a relatively small population, it's English-speaking and it has an estimated smartphone penetration of 84%. Also, Australians take to product updates faster than other markets. Australia is also culturally similar to its primary locations like the United States. Tinder is not alone in using Australia as a technology laboratory. Facebook also trials some product updates on Australian users before rolling them out broadly. In 2016, it ran video with autoplay sound in August in Australia, and its Snapchat-esque disappearing video feature Messenger Day in October. Tinder is not looking only for adoption but feedback.
by Ariel Bogle
See full article at Mashable
Summarized by the Courtland Brooks team