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Why Are Investors So Afraid Of Dating Apps?

Posted on March 21, 2017

Investmets picGRUENDERSZENE – Mar 20 – Mayze, a new Munich-based dating app, has been launched recently. Marianne Kraai, the app's founder, calls her app "Parship for the young generation". While the Tinder aims at young mobile users, who are mainly looking for casual relationships, Parship attracts older users who are looking for serious relationships. Mayze wants to position itself in the middle. The market is crowded. There is Tinder, Lovoo and Spotted but the apps don't attract any investors. Lovoo, for example, did not receive any external money. According to TechCrunch, there were only $47M for dating startups in 2016 – $32M went to a Chinese player. "Investors are often afraid of dating apps," says Romain Lavault, partner of the French VC Partech Ventures who led the investment in Once. "The apps do not hold their users, and it is very difficult to get users to pay," says Lavault. In addition, the exit market for dating startups is quite limited. Anke Hecht from VC Target Global sees a lack of innovation. "The dating market has not changed for years", she says.

by Kim Richters
See full article at GruenderSzene

Summarized by the Courtland Brooks team

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