WWD – Jan 31 – In the spirit of Valentine's Day, the retailer is getting into the dating-mating game. L&T hosted an event at the Andaz bar in New York with The League, a social and dating mobile app. The event hosted TV personalities Dean Unglert, Eric Bigger, Amanda Stanton and Ashley Iaconetti from "The Bachelor" and "The Bachelorette." 23 women and 23 men from The League were invited to participate. Founded in 2015, The League has a selective admissions-based model, and uses data and social graphs from Facebook and LinkedIn to fuel its proprietary algorithm.
by Lisa Lockwood
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