PHILADELPHIA BUSINESS JOURNAL – Mar 8 – The Meet Group acquired gay dating app Growlr for $11.8M this week. Growlr will join Meet's existing portfolio of MeetMe, Skout, Tagged and Lovoo. Meet announced the Growlr acquisition ahead of its Q4 and full year 2018 earnings call, when it saw $178.6M in total revenue, a 44% jump from 2017. Meet's been in talks with Growlr for more than a year, and Geoff Cook, CEO of The Meet Group, said the acquisition is part of its goal to expand into different audiences it doesn't already serve. The app, which counts ~200K global daily active users, came at a good value, he added, and once Meet integrates its live video features into Growlr, he believes it will be the first gay dating app in the country to do so and growth should follow. Growlr has just two employees who will join Meet.
by Michelle Caffrey
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