BUSINESSCLOUD.CO.UK – July 11 – BeehiveID was a company that identified fake online dating accounts created for fraudulent use. "We were using all of the same data that Cambridge Analytica was using. Our timing was terrible!", says Mary Haskett, now CEO of identity tech company Blink Identity. "We had a million Facebook profiles with complete data. And that's wrong. In Facebook's defence, they figured that out and changed their access, which killed my company – but I wasn't bitter because it was the right thing to do", she added. Haskett and long-time collaborator Dr. Alex Kilpatrick then developed ID technology for the US military capable of identifying people at walking speed using a mixture of facial recognition, iris scanning and fingerprints. She and Dr. Kilpatrick co-founded privacy-first company Blink Identity, which is based in Austin, Texas, to use the tech to improve the experience at music gigs and sports events. The firm raised a seed round of $1.5M with participation from Live Nation, parent company of Ticketmaster. It has since begun to run pilot programmes at music venues.
by Jonathan Symcox
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